Chapter 9: Effective Listening to Social Media Channels

http://photos3.meetupstatic.com/photos/event/4/b/6/6/event_85519302.jpeg"We have two ears and one mouth so we can listen twice as much as we speak." - Epictetus

In the long run, the greatest value social media will bring to businesses and organizations will be the unprecedented ability it provides to connect directly with a broad swath of people who touch and use their products and services.

The presentation will include "defensive" versus "offensive" listening--opportunities to enhance your own online reputation and grow your customer base--and tools and best practices to use to find and develop the right conversations.

Join us for another critical chapter in your Social Media Marketing Strategy Plan!