Early Traction for Startups with Trevor Wolfe
Details
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Sales, Business Development & Marketing. Get an understanding of the fundamentals of growing your startup before and after product/market fit, as well as some scrappy tactics to get early customers.
Springleap is an online marketplace that helps brands access a community of thousands of creatives for design projects. Born in Cape Town, the company has already started expanding globally, with its eyes firmly set on Africa.
Trevor Wolfe, Springleap’s MD and head of commercialisation calls upon his invaluable experience at the frontline of media-tech startups to ensure the growth of the company’s staff complement, revenue stream, and product basket as Springleap continues to establish its presence throughout Africa and the Middle East.
Springleap won the 2013 UN World Summit Award for Most Innovative ebusiness, and Mentor Camp Global 2012. Read about Springleap’s plans for Africa (http://www.howwemadeitinafrica.com/creative-crowdsourcing-springleap-helping-brands-better-target-africa/47405/) and how they’re using crowdsourcing to conduct market research.
Explore Springleap (http://www.springleap.com/) for yourself., or follow Trevor @TrevorWolfe (https://twitter.com/trevorwolfe)
Catering: Craft beer and Malay-style samosas from @HudaCarlse (https://twitter.com/hudacarlse)
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A note on the pricing:
Historically, Sparkup! events have been free of charge as we believe that spreading valuable information is a community right. However, we have changed the style of the meetups and we are now introducing a new "workshop" format.
These are an extension of the annual Weekend Programme (http://www.sparkup.co.za) and will be a lot more hands-on and integrated with attendees. Funds will go towards catering & drinks, we do not profit from the meetups in anyway.
Some people have struggled with PayPal, in which case we ask that you RSVP in the mean time and bring R70 to add to the honour-system cookie jar on the night.
Thanks for all of the support, we are very excited for our new format!