Webcast: Lean Analytics 201: Five Lessons Beyond The Basics

--->NOTE: This is a FREE DIGITAL EVENT at your location on your device where-ever you are! Requires pre-registration & download to attend. REGISTER NOW: http://bit.ly/17bNbTO (you must pre-register at http://bit.ly/17bNbTO and have flash player installed to attend)

This free webinar is part of the Oreilly Lean Webcast Series. This event will be hosted by Eric Ries (@ericries), author of The Lean Startup and series editor of O'Reilly's Lean book series.

By now, you're probably heard of Lean Analytics. Maybe you've even learned about the five stages all startups go through, or how to pick the one metric that matters for your business model and how to draw a line in the sand.

In this webcast, authors Alistair Croll (@acroll) and Ben Yoskovitz (@byosko) take you deeper down the Lean Analytics rabbit hole. 

In their practical, no-holds-barred style, you'll learn about:
- using the data you already have to find new ideas to test
- how to pick the right experiments
- the role of subversiveness in growth hacking
- how to apply Lean Analytics methods to enterprise-focused innovation
- and what intrapreneurs within existing organizations do differently

Join Alistair and Ben on August 6 and learn why readers are calling Lean Analytics the must-read book of the year for founders and innovators.

About the Speakers

Alistair has been an entrepreneur, author, and public speaker for nearly 20 years. He’s worked on a variety of topics, from web performance, to big data, to cloud computing, to startups, in that time. In 2001, he co-founded web performance startup Coradiant (acquired by BMC in 2011), and since that time has also launched Rednod, CloudOps, Bitcurrent, Year One Labs, the Bitnorth conference, the International Startup Festival and several other early-stage companies. Alistair is the chair of O’Reilly’s Strata conference, Techweb's Cloud Connect, and the International Startup Festival. Lean Analytics is his fourth book on analytics, technology, and entrepreneurship. He lives in Montreal, Canada and tries to mitigate chronic ADD by writing about far too many things at Solve For Interesting


Ben is a serial entrepreneur with 15+ years experience in web businesses. He started his first company in 1996 while completing university. In 2007 he co-founded Standout Jobs, a B2B software company in the recruitment space. The company raised $1.8M from venture and angel investors. In 2010 after exiting Standout Jobs, Ben co-founded Year One Labs.

Ben has been blogging since 2006. The “Instigator Blog” is recognized as one of the top blogs on startups and entrepreneurship. Ben is also an active mentor to numerous startups and other accelerator programs, including FounderFuel (a TechStars-like program in Montreal.) He regularly speaks at startup conferences and events, including the Michigan Lean Startup Conference, Internet Marketing Conference, etc.

Ben is currently the VP of Product at GoInstant, a venture-backed startup developing co-browsing technology for shared web experiences.

--------->4 hour IN PERSON TRAINING August 10 with Dan Olsen

Building Great Products the Lean Startup Way

General Assembly - San Francisco ($125)

Register: http://bit.ly/13sHoqw

Saturday, August 10, 2013 from 2:00 PM to 6:00 PM (PDT)San Francisco, CA

In this 4-hour workshop, you go from half-baked idea to a product people love. 

Taught by Dan Olsen, who is also speaking at Startup Product Summit!

Startup Product Summit SF2, October 11, 2013!

Register today! http://bit.ly/11J59AG









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