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Making The Switch to Cassandra from MySQL at Taboola, Including Benchmarks

I'm glad to announce our first Tel Aviv Cassandra meetup, sponsored by Taboola and DataStax!

For the first time, we will meet together and exchange our Cassandra experiences, ask questions to each other and have some fun. There will be a presentation by Daniel Chen about their use of Apache Cassandra at Taboola, followed by a Q&A session.

I hope you're able to make it!


Presentation Abstract

Daniel will talk about why chose Cassandra as their NoSQL implementation.  He will dive into how they moved from a large MySQL replication based topology to a faster and more scaleable Cassandra cluster.  Daniel will discuss how they used the New Relic platform on their benchmark environment to measure the performance benefits of Cassandra.

About Daniel Chen

Mr. Daniel Chen  is the head of IT at, he received his first certifications while serving at an Elite intelligence unit of the IDF. During the Military Service which lasted 4 years Daniel Finished his BSc of computer Science at the Open University and practiced Database administration and Unix IT. Right after the Military Service, Daniel was offered to join a DB consulting company specialized in RDBMS databases. After a couple of years working as senior consultant he became a DBA architect at AT&T Israel, becoming responsible of all the data path planning and execution of the web-conference products. During that time Daniel was exposed to large scale topologies and new data structures and products - That was the first encounter with the NoSQL world. Moving forward with his Career Daniel Joined Websplanet to mange the IT department of the company forming a fully operative and structured IT team who supported many Customers across the globe. Daniel was offered to join to form a fully operative IT department that will be able to grow to enormous scales and serve many customers. At Daniel started with a very small IT team consisting of 2 employees. To support the scale demand Daniel formed a full scale Production IT team, Office IT Team Across the globe, a NOC Team which provides 24X7 direct response to production incidents and a shared IT/Infra team(R&D). has 5 Datacenters around the globe serving Billions of recommendations per day using Datastax's version of Apache Cassandra. Daniel Lives in a suburb of Tel-Aviv with his wife and a small cat. You can visit his technical blog here:


6:00pm - Food/Beverage/Social

6:30pm - Taboola + Apache Cassandra Presentation


We are actively searching for future speakers! If you have something to say about your real-life Cassandra experience, please feel free to email me at [masked] and send your topic/agenda.

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  • Daniel C.

    Link to Presentation:

    October 10, 2013

  • David M.

    As someone who never used cassandra and only heard online lectures it was very informative and great fun.

    October 9, 2013

  • Adi H.

    I agree, it was great meeting the local Cassandra community! I had a great time.

    October 9, 2013

  • Chen I.

    Thanks. It was really interesting.

    October 9, 2013

  • Dan B.

    Thanks Daniel for the great session and Taboola for the hospitality

    October 9, 2013

  • Anna M.

    Just me

    1 · September 5, 2013

Our Sponsors

  • DataStax

    Support with refreshments (beer!), food, venues, speakers, & swag.

  • Planet Cassandra

    Food, Beverage, SWAG, Speakers, Content

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