Lean problem solving for the Enterprise

Join us for a two hour workshop with Adam Berk on how to apply the Lean Startup Methodology while building for the enterprise.

We're aiming for a small and engaging group of entrepreneurs building for the enterprise so space is very limited, make sure you reserve a seat.

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Adam Berk is a Lean Entrepreneur and a Lean Teacher.

Adam teaches startup entrepreneurs and enterprise innovators how to apply Lean Startup methodologies in order to minimize waste and reduce risk. Less theory, more interactive. "We (@LEAN (https://twitter.com/lean)) help people design and run experiments, learn #custdev (https://twitter.com/search?q=%23custdev&src=typd) by actually getting out of the building and doing interviews, and pushing people to think problem first solution second."

Follow @AdamBerk on twitter (https://twitter.com/adamberk)

Workshop Program

• Quick intro to Lean

• How to create a testable hypothesis

• How to test a problem/customer hypothesis by doing customer development interviews

• How to test a solution based hypothesis without building the whole thing

• Discussion/Q&A on the Lean Methodology: Is it right for you? Is it just a buzzword? Ethics of Experimenting...

• Meet Thomas DelVecchio the Founder & Director of Enterprise Technology Research

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Meet Thomas DelVecchio the Founder & Director of Enterprise Technology Research.

Tom is a serial entrepreneur, he's the founder and director of The Collaborative NYC (http://thecollaborativenyc.com), as well as the founder and director of Enterprise Technology Research (ETR) (http://etrblog.tumblr.com) –a next-gen technology market research firm. Tom has spent the last eight years within the enterprise technology space between both research and investment. Tom acted as an advisor to TheInfoPro regarding institutional research methodology, publication and sales & marketing. The commonality throughout has been Tom's reliance upon enterprise CIO/CTO's direct input.

Tom has conducted years of surveys and research among ETR's 2,500 CIO/CTO's globally to identify what is needed and being clamored after in the enterprise tech space.

Follow @TheCollabNYC on twitter (http://twitter.com/thecollabnyc)