Mental Model Diagrams

Understanding the mental process and the decision that go around a user experience is important in getting the complete picture of the behaviour of the customer.

Within the analysis space of the UX research is a technique that really does focus on this aspect of understanding the model of how  customers think.

The technique also has the added advantage that it can be used as a validation tool for interactions and information architecture.

There will be a workshop session demonstrating (quickly) how to do a mental model diagram.

Seed Book

Indi Young, Mental Models

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  • Ivy C.

    Thanks Sean, for sponsoring the venue. And thanks everyone for making it s lively session. This was the first time I'm seeing mental model in action. For me, it was easy to draw a parallel with diagramming usage patterns and capturing information related to customer journey / customer engagement life-cycle. Very intrigued by the different dimension mental model provides, so I'll definitely get the book for a closer look.

    Thanks very much :)

    June 11, 2013

  • Carl S.

    Interesting topic, interesting people.

    1 · June 11, 2013

  • Greg S.

    Alas - work sabotaged. Look forward to the next one.

    June 10, 2013

  • Sean G.

    Hopefully should be a good workshop like session... with a bit of body storming thrown in for good measure!

    May 15, 2013

    • Gary B.

      Love to know you are getting Body Storming in there.

      May 15, 2013

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