Prove It! A Practical Guide to A/B Testing for Nonprofits


Details
RSVP on Meetup.com (https://www.meetup.com/Vancouver-social-media-nonprofits-social-change/events/73877442/)
What types of stories best engage your audience? How can you best move your supporters to action? Why do people give to your organization? By performing some simple A/B tests you can start to get the answers to these questions (and more) that can help you shape your marketing, communications and fundraising strategies. Brady presents a practical guide to A/B testing with a sample process, tool recommendations and a case study of a real A/B test.
RSVP on Meetup.com (https://www.meetup.com/Vancouver-social-media-nonprofits-social-change/events/73877442/)
When: Tuesday, December 4, 2012, 5:30 PM To 7:30 PM
Where: W2 Media Cafe (http://goo.gl/97TX4), 111 W Hastings, Vancouver, BC
RSVP on Meetup.com (https://www.meetup.com/Vancouver-social-media-nonprofits-social-change/events/73877442/)
Agenda
5:30 - 6:00 pm: schmoozing (http://www.thefreedictionary.com/schmoozing) 6:00 - 7:00 pm: Brady Josephson knocks your socks off 7:00 - 7:30 pm: Q&A Brady Josephson
http://farm9.staticflickr.com/8324/8094223177_f2478cc015_m.jpg (http://www.flickr.com/photos/evdg/8094223177/)Brady is currently the Strategic Director at Charity Express, a Vancouver based digital agency serving small and medium sized nonprofit organizations. He's a Board Member of The Seacrestion (not affiliated with Ryan...), an Adjunct Professor of fundraising at North Park University and blogs often at recharity.ca (http://recharity.ca/) and less often on The Huffington Post. You can follow him on Twitter at www.twitter.com/bradyjosephson (https://www.meetup.com/Vancouver-social-media-nonprofits-social-change/events/73877442/www.twitter.com/bradyjosephson).
Our sponsor
Net Tuesday is thrilled to have the W2 Media Cafe (http://www.creativetechnology.org/) as our venue sponsor for the 2012-2013 season. They do cool things. Check them out!

Prove It! A Practical Guide to A/B Testing for Nonprofits