How to Get Your Products on Retail Shelves --
presented by Karen Waksman, Founder & CEO, Retail MBA (http://retailmba.com/)
Karen Waksman will reveal how to get your products on the shelves of major chain store retailers. Absolutely no sales experience or existing buyer relationships required!In this exciting workshop, Karen will discuss:
- How the Buying Process Works at Major Retailers
- What Chain Stores Buyers Expect From You
- How to Get a Buyer’s Contact Information
- What Makes a Buyer More Inclined to Buy
- Tips and Strategies on How to Get Your Products on Retail Shelves Today
About Karen Waksman:
Karen Waksman, Founder and CEO of Retail MBA, is a Manufacturer's Rep turned Author, Speaker and Consultant. She has sold millions of units to the world’s largest retailers now dedicates her time to teaching Entrepreneurs how to market and sell their products to Major Retailers, Online Retailers, Catalogs and Small Retailers, too!
Karen Waksman has taught 1000’s of product entrepreneurs and companies across the country on the subject of selling to retailers. Her goal is to empower and inspire companies to transform their businesses by providing them all of the necessary information they need in order to become chain store vendors.
A bit about Karen Waksman…
Karen teaches her popular course ‘Getting Your Products Sold at Retail’ for the US Patent Office, National Hardware Show, International Home and Housewares Show, Alibaba.com, Small Business Administration, SBDC, University of Chicago, Inventor Associations throughout the country and much more!
Was asked by Stanford University to teach her class ‘How to Sell Products to Major Retailers…No Sales Experience or Existing Buyer Relationships Required’ and is also a student mentor for their Product Realization Network group.
Commissioned by the Consumer Electronics Association to train members on how to get products into retailers. Karen is also a speaker at CES. CES is the world’s largest consumer technology tradeshow that boasts more than 150,000 attendees at their annual event!
CES also profiled Karen Waksman in their magazine…Click on this link to read about it: CES/Karen Waksman Profile (http://www.nxtbook.com/nxtbooks/cea/vision0312/index.php?startid=23#/22)
About.com (New York Times Company) Expert: Karen Waksman was the Wholesale Product Expert for About.com! About.com reaches nearly 40MM unique visitors a month and is a top 30 site in the US.
United Inventors Association Blogger: Proud member of UIA and writes a ‘Just Ask Karen’ blog monthly for them. UIA is the world’s largest inventors associations!