Confess an Unpopular Opinion: Developers Are Actually Easy to Sell To

Hangout: https://plus.google.com/u/2/events/c6bnbn4sd66gaqds5s9euf89la4?hl=en

Q&A: Ask your questions using #devrel (https://twitter.com/search?f=tweets&vertical=default&q=%23devrel&src=typd) on twitter.

Abstract: For all the talk about community and open source in DevRel, because we work at for profit companies, there will always be a key element of sales involved in our work. Rather than shy away from this, it’s important that we acknowledge that as part of our roles, and then have a strategy for incorporating “sales” into our strategies.

This presentation will walk through how to sell to developers in a holistic way that builds strong relationships with your company and your software over time, setting your users up for success, and setting your initiatives up for success as well.

Bio: Austin Gunter runs developer community and growth at Datawire.io (http://datawire.io/), a startup that helps developers build, manage, and maintain microservices. Previously, Austin ran developer community at a managed hosting company. He is also the author of the book, The Liberal Arts Techie (https://www.amazon.com/dp/B01IB3OD0A). You can find him on Twitter, @austingunter (http://twitter.com/austingunter).

http://photos4.meetupstatic.com/photos/event/8/d/d/d/600_453216317.jpeg