Lunchtime Lesson: Using Facebook advertising to grow your business

In this session, coWORKer Gabe Joint will quickly review the size and scope of Facebook as a marketing channel, and get a sense of the top strategies small businesses can use to engage their customers through social media. We'll review approaches to paid advertising on Facebook, ranging from baby steps to cutting-edge targeting opportunities that help you reach consumers in a relevant ways that lead to business growth.

Feel free to bring a bag lunch.

$5 suggested donation at the door for non-WORK members.

Gabe Joynt has 20 years of online marketing experience, working with large brands, emerging technology companies and non-profits to create closer relationships with their customers. As Global Social Media Practice Lead for ExactTarget, a Salesforce.com company, Gabe leads a team of social media marketing consultants helping customers create tangible results through their interactive marketing programs.