October 7, 2009 1:00 PM - 3 attended
Sponsor Event -- Measuring the Impact of Your Social Media Activities
Analyze This!: 5 Ways to Measure the Impact of Your Social Media Activities.
Overview:
If you are like many small businesses, you are devoting more time, staff and resources to social media marketing. But, are you measuring the impact of social media activities on your business? Do you know what to do more of, because the ROI is there? Or less of, because a particular social activity or channel is not a good fit? Or are you just guess-timating?
This webinar will feature a discussion on how to measure your success with social media activities, including:
- which metrics you should be tracking;
- which tools you can use to monitor your activities;
- how to decide the best social media channels and networks to use to increase your effectiveness;
- resources for measuring ROI from social activities.
There are over 200 Million blogs. Facebook has over 250 Million members, sharing more than 1 Billion pieces of content each week. And Twitter has become a household word. Businesses of all sizes are blogging, tweeting and churning out all kinds of content to try and grab the attention of prospective customers. As time goes on and more of your resources are spent on social media, you will want to know whether the ROI justifies devoting resources to social media, and exactly where and how you should deploy those resources.
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Tuesday, Feb 28
urham, NC)near Morrisville
