20 Jun 2013 Training (Morning Session): Introduction to Online Advertising

Learn the Basics of Online Advertising

Note: This is the Morning Session (10:00-12:00). We also offer an Afternoon Session (14:00-16:00) and an Evening Session (19:00-21:00). Check the meetup page for more information.

This training is for Beginner, Basic and Intermediate (https://www.meetup.com/WebMobTraining/pages/Beginner%2C_Basic%2C_Intermediate%2C_Advanced_and_Expert) members who want to know more about Online Advertising, monetize a blog or a website, or start working in Online Advertising.

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We will cover the following topic:

• Online Advertising - Market & Numbers
  Global Market, Thai Market, Growth Rate and Opportunities, etc.

• Online Advertising: Definitions
  Display, SEM, SEO, Email Marketing, Ad Network, Ad Exchange, Ad Server, Affiliate Marketing, Lead, Click Thru Rate, etc.

• Online Advertising: Business Models
  Cost Per What? CPM, CPC, CPA, CPA, CPS, etc.
  Affiliate Marketing: How it works?
  Email Marketing: Learn the basics
  Search Engine: SEM versus SEO

• Case Study: What Business Model for what kind of Website?
  Blog, Portal, Affiliate Website, Content Website, Dating, e-Commerce, Forum, News, Corporate, etc.
  Should you advertise and how to advertise?

• Specific Case Study: Members are welcome to bring their own project for us to work on.

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Training Duration: 2 hours (10:00 - 12:00)

Training Price: 900 baht Opening Discount: 600 baht per person. Payment at the door.

Note: Minimum 5 persons. This training will be cancelled if less than 5 people RSVP. The organizer doesn't count in the RSVP.

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Join us now. Click on the RSVP button in the right column.

Note: This training is limited to 20 people. Please manage your RSVP and make sure that you are not booking a seat if you can't make it. Thanks in advance.