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Creating highly addictive products by Jason Hrera (500Startups UXdesign advisor)

If you are developing the next coolest app, website or platform you will need 'a lot' of engaged users.

So this is a 'must attend' workshop for you.

Come and learn how to create highly addictive products by design.



- 10.30 - 12.30 Morning discussion + Brainstorming Session

Share your challenges, ask advise, give feedback, share your’s all about co-thriving!

Open up questions about your project, ideas, visions, and get open feedback from everyone in the room.

- 12:30 - 2.00 Speaker lunch Session: Guest Speaker Jason Hrera

Jason is a Product and Behavior Designer. Previously, he led product at social donation platform Rally. His experience in behavior design stems from working as an Applied Psychologist with Stanford University's Persuasive Technology Lab, and as a collaborator with Dan Ariely, behavioral economist and bestselling author of Predictably Irrational. As a member of the Persuasive Technology Lab, he led a project to come up with the world’s first taxonomy of human behavior - complete with strategies for changing each different behavior type. This was used as the behavior-change framework for the 2011 World Economic Forum in Davos. He advises Mingly, 500 Startups, and Lumoback - and is a Mentor for the Thiel Foundation's 20 Under 20 Program.

In December 2011, he won grand prize at Aetna and RockHealth's RFP interface design challenge.


[masked]pm Co-working time

Don’t miss an another exciting day with Woman, StartUp!

You will leave energized, empowered and full of new ideas..ready to shake the world.

*Lunch will be served.


We hope to see you there!





Join or login to comment.

  • A former member
    A former member

    An interesting top Quora discussion this week that is directly relevant to "the hot topic". While it is VC-focused, I think you'll agree it is broadly applicable.*

    June 25, 2013

    • Dea W.

      Thanks for sharing. Great advice.

      June 25, 2013

  • Priya

    This was a really good event. I enjoyed hearing about everyone's experiences and what we've all learned. And the presentation was absolutely excellent!

    1 · June 20, 2013

  • Mita Das M.

    Thank you all for coming to this meetup! Hope to see your addictive products soon!! For those of you who can't wait for Jason's slides, here is the link to his presentation on Slideshare.

    June 19, 2013

  • Dea W.

    Jason is crazy good. I love the UX framework he showed: Ability/Motivation/Trigger. The examples he gave were so useful and powerful. It really helped us tie it all together. I already picked up on a couple addictive tactics I will use at Lifograph. Thanks Jason for speaking, and thanks Laura for organizing this.

    2 · June 19, 2013

    • Sabina K.

      Agreed! Is it possible to get a hold of his slides?

      June 19, 2013

    • Laura C.

      Absolutely! I will send an email soon to all attendees. Stay tunned!

      June 19, 2013

  • Sabina K.

    Thank you for organizing and pleasure meeting you. Sabina

    1 · June 19, 2013

    • Laura C.

      A pleasure meeting you too Sabina! Hope to see you at a future event soon...more of the good stuff coming ;)

      June 19, 2013

  • Libby R.

    Great content! But a little rushed. I know there were lots of questions, but would have been great to hold more of them to the end :)

    1 · June 19, 2013

  • jessica j.

    Can't wait Laura!

    1 · June 18, 2013

16 went

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Refunds are not offered for this Meetup.

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