Central Sydney Meetup: SEO Night
Details
This topic is aimed at business users and beginners.
Search Engine Optimisation (SEO)
Having a website is great but having a website that nobody can find is sucky.
Tonight we'll look at Search Engine Optimisation and some tips and tricks you can employ to help your website climb up in the search engine results pages (SERPs).
Note: This will be the last WordPress Central meetup until February 2016
Come join us at our EOY Christmas party on Dec 3rd #mumu15 http://meetupmixup.github.io/
** SPEAKERS **
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SEO 101 - Getting to know the basics
Pamela Liang, News Corp Australia (http://www.newscorpaustralia.com/)
https://media.licdn.com/mpr/mpr/shrinknp_200_200/p/8/005/065/25e/00aca5a.jpg
A better understanding of SEO that will brighten up your online exposure
Pamela is a Sydney based Digital Marketer who is also passionate in entrepreneurship. She is currently working for News Corp Australia as an in-house SEO specialist.
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SEO for 2016: Understanding Semantic Keyword Research
Peter Shilling, The DMA @PShilling
http://m.c.lnkd.licdn.com/mpr/mpr/shrinknp_400_400/p/1/000/1ee/175/20c2a04.jpg
An update on current search engine optimisation techniques.
With almost 20 years experience in I.T. Peter is currently managing partner at The DMA - a Sydney based WordPress development agency and manager at HelpForWP.com (http://helpforwp.com/) - a commercial WordPress plugin store.
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Don't Do These Things!! Black Hat SEO
Wil Brown @DeveloperWil
These are the not-authorised techniques used by some to try and beat the system. Some may work but if you're caught can you live with the consequences? And why don't the search engine giants like you doing this stuff?
------------------------------------------------------------------Rough agenda:
6:00pm Pre Meetup Networking, Beer & Pizza
6:30pm Welcome and Introductions
6:45pm Presentations
8:00pm Open conversations and questions
Pub time to continue conversations at the Agincourt Hotel http://www.agincourthotel.com.au/ )
Fishburners Venue Location Details:
https://goo.gl/maps/PCJph (http://www.limecanvas.com/wordpress-sydney-meetup-location/)
Beer is provided courtesy of Fishburners (http://fishburners.org/).
Pizza is provided courtesy of Envato (http://www.envato.com/).
Sponsors
Central Sydney Meetup: SEO Night