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Web 2.0-Savvy Product Managers Wanted for Major Media Company (Fulltime or Freelance, New York, NY)

From: Sonia J.
Sent on: Wednesday, September 5, 2007 6:39 PM

Web 2.0-Savvy Product Managers Wanted for Major Media Company (Fulltime or Freelance, New York, NY)


Title: Senior Product Managers

Client: Major Media Company

Location: New York, NY

Type: Fulltime and Freelance opportunities

Number of positions: 3-4


Are you a product visionary with Web 2.0 chops who can go from "blue sky" to rock-solid interactive products in a single bound? Well then, have we got a gig for you, and you, and you!!!


The Hired Guns are looking for 3-4 truly amazing product managers with diverse experience to join our client, a major media company on a big time endeavor. Your job, should you choose to accept it, will be to join an incredible team of product innovators on a journey to figure out what's next as media converges. If that's too loosey-goosey for you...then this gig's not for you.


But, if you fancy yourself as platform-agnostic with a heavy bent toward new media and want to take your previous product experience and vision for the "NEXT BIG THING" to a company that has the bandwidth, consumer audiences and interest in building the next evolution of products for the Web, mobile, broadband and beyond -- well, my friend, this could be the place that will keep your brain satiated.


First of all, you're going to be working in a group that exists to further business and strategic needs across the company's operating units (Entertainment, News and Sales). The distribution vehicles include TV, OnDemand, Broadband, Web, Mobile and Print. The purpose of the group is to create new businesses and products of scale and drive innovation that will contribute to double-digit growth. As such, you will have high-level medium- to long-term impact on the company, its direction and its revenues.


Please read what we're looking for in this role (a.k.a. the nitty-gritty). And keep in mind, while we'd love to meet product managers who have a traditional pedigree, you absolutely don't have to have had the "product manager" title to succeed in this role. You could be a strategist for an interactive shop, a user experience guru, an interactive producer with cinematic vision or even the head of new media for a magazine. The where's and how's are endless.


What you do need is the enthusiasm, the entrepreneurialism and the drive to build content-driven products that consumers will want to explore and return to time and time again. Just make the case -- we're listening!


The ideal candidate will have a diverse background of experience that expands from TV and Broadband to the Web, mobile and beyond. You will also have a consumer orientation or be well versed in a specific subject area (e.g., kids, teens, young adults, women, general news, business news, celebutainment, etc.) The cool thing about this opportunity is that it will give you access to amazing brands and distribution vehicles across various media platforms with the freedom to combine them in new and interesting ways. The best candidates will have an understanding not only of building products that consumers want, but also key branding/marketing drivers (acquisition and retention) and revenue drivers (ad sales) that will ensure financially robust ROI on your efforts.


Here are a few efforts that you'll be able to sink your teeth into... [Please note: if you're particularly well-suited to one or several of these products please highlight that to the best of your ability in your cover letter and resume. It will pay off!]


*Episodic TV/Webisodes

*Citizen Journalism/Participatory Media Product

*Wiki News Product

*Crime News product

*Financial news-driven social networking site


So we got the above information from multiple calls with your future boss, the VP, Product and Marketing that's the inside skinny. Now for the nitty gritty in corporate speak:


The Senior Product Manager for New Product Development is responsible for product planning and execution throughout the product lifecycle, including: refining the product vision based on user experience expertise, gathering and prioritizing product, customer, tracking, marketing and advertiser requirements, and working closely with sales, business development, marketing, research and customer support to ensure revenue and customer satisfaction goals are met. The responsibilities also include ensuring that the offering supports the overall portfolio strategy and goals, bringing subject-matter expertise to bear on refining the Portfolio Lead and Product & Marketing Lead's product vision. In particular, Senior Product Managers will generally focus on projects greater in scope with regard to revenue risk, breadth/complexity, criticality, time horizon, and/or other factors. In addition, they may mentor the Product Managers against their Professional Development Plans.


You will:

*Create and deliver specs incorporating mock-ups, prioritized features and corresponding justification to ensure an optimal user and advertiser experience

*Work with Portfolio Lead, Business Development, marketing and sales to assess opportunities that have product definition implications to ensure a revenue-generating offering

*Develop a user experience and offering that exhibits an expertise with respect to the competitive offerings, from both a user and advertiser perspective, to ensure the product is competitive with the market

*Refine the product strategy and roadmap (detailed product and project plan) to ensure seamless execution and clear product direction


Need to haves:

*7+ years demonstrated experience as a Product Manager (or in similar role), preferably in the new media space

*A track record of conceiving, defining, launching and sustaining competitive digital products

*Product-level understanding of technical and design requirements underlying digital offerings across multiple platforms

*A keen understanding of the competitive marketplace and larger trends in digital media

*Excellent teamwork skills


Nice to haves:

*Experience across numerous subject areas and niche markets (e.g. teens, young adults, women, general news, business news, entertainment, etc.)

*Formal project management certification

*Product marketing experience

*Community development experience



Email a cover letter (required) with your most recent resume attached to [address removed]. (Please do not reply to this email.) The cover letter should detail your experience relevant to this opportunity and include the reasons for your interest in the position. No phone calls or faxes, please.




Sonia O. Jairath

Account Manager

T:[masked] x307


[address removed]


The Hired Guns (R)

Innovative Recruitment Agency for Marketing, Advertising and Creative Talent

1133 Broadway, Suite 1328, New York, NY 10010


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