Lean Applied: A "Mini" Workshop

Over the past several years, Lean Startup and Customer Development have become wildly popular movements amongst startups looking to test their ideas. Larger firms and enterprises have also begun to adopt these methods into their operations. In this hands-on session, we will share examples of how firms are applying these methodologies within their organizations. The group will then practice testing their own ideas using tools such as the Business Model Canvas. Please come prepared with an idea (either your own or from your organization) that you are looking to test and feel comfortable sharing with the group. Looking forward to a fun and interactive session!

Bio:

Zain Yousaf is a Senior Consultant at LeanCog, a strategy, product development, and innovation firm. Zain focuses on helping large firms innovate by applying lean startup and customer development methodologies. Zain has experience working with both startups and Fortune 500 firms as an entrepreneur, intrapreneur, and management consultant. He has an MBA from NYU and a BA from Cornell University.