Ethics in Product Creation with Roxana-Maria Barbu & Jennifer Fraser

Ethics in design and research are essential building blocks of product development. Join Roxana-Maria Barbu PhD, and Jennifer Frasier to discuss ethics in product creation. Ethical practices are fundamental to creating trust in products and their brand. Listen as they go through the ethical principles ensuring the well-being of those involved, including users, designers, researchers, engineers, and product owners.

Roxana-Maria Barbu
https://www.linkedin.com/in/roxanamariabarbu

Humans are complex beings. Thus, solutions that meet and exceed people's needs are complex too. They require passion and curiosity about the human mind, as well as openness and skill to examine a problem from all angles. Fascinated by the intricacies of human cognition and behaviour, a people's person who happens to get numbers too, I enjoy assisting clients from early roadmap and ideation sessions to post-delivery.

Jennifer Fraser
https://www.linkedin.com/in/jenniferfraser

With over twenty years of experience in User Experience Design, I have had the opportunity to work with a variety of clients, from large institutions, to medium-sized companies in highly-technical domains, to small start-ups. I have also had the opportunity to work closely with technology partners to understand their business and product requirements, and have created designs to meet their needs, as well as the needs of their customers.

Our Sponsors

We are extremely grateful to these organizations for their generous support of CapCHI and the local UX community.

DFFRNT
https://dffrnt.ca
We’re an exceptional team of highly experienced behavioural researchers and design strategists. We apply a fundamental understanding of human behaviour, strategic design and human-computer interaction to deliver product and service design value.

Jumping Elephants
https://www.jumpingelephants.ca
A full-service, consulting group based in Ottawa and specializing in user-centred solutions design and business process management for the public and private sector.

Portage Cybertech
https://convergetp.com/portage-cybertech
Our business and technical professionals are committed to helping private and public sector organizations adopt, utilize, and manage technology to deliver trusted, high-value digital services.

Human-Centred Design Lab
https://www.human-centred.ca
An interdisciplinary postgraduate program and research lab focused on evidence-based design strategy. We work with businesses, governments and not-for-profit organizations to provide students an industry-focused learning experience.