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Content Strategy and editorial best practices help ensure that content responds to the needs of the audience and achieves the business goals of the editors at the same time. Would you like to learn how to:

Get a tighter grip on the contents of your archives through inventory, audit and analysis processes to ensure it stays relevant and up-to-date. Organize content production so that a steady stream of good content flows in at all times. Get the tools and processes in place to ensure your content remains useful in various contexts and apps such as Instapaper, Flipboard, etc. Make sure your content remains valuable in the long run. HOW TO FIND THE VENUE

The venue is right on the Tram 15 line at the "J. Pictet-Thellusson" stop.

Here's a link to StreetView of the Venue: https://maps.google.ch/maps?q=43+rue+des+acacias+geneva&ie=UTF8&ll=46.18911,6.131145&spn=0.005853,0.009645&sll=46.189251,6.131062&layer=c&cbp=13,337.6,,0,0&cbll=46.18911,6.131145&gl=ch&hnear=Route+des+Acacias+43,+Centre-Plainpalais-Acacias,+1227+Gen%C3%A8ve&t=m&z=17&panoid=laVk-hoaFTPApXGJkkfHtA

Go under the MediaMarkt sign, walk right ahead into the parking lot. At the back there will be MediaMarkt's red entrance and a yellow one. Take the yellow one, then follow the green signage to Building L. You'll reach the Building's hall and enter in Créa.

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