WordPress, SEO and Social Media Workshop

This workshop hosted by Web Design Glasgow is something certainly not to be missed! Ashish Kulkarni of Web Design Glasgow will host the workshop facilitating and expanding our knowledge around crucial aspects of marketing your business and brand from a technical side. **50% funding is available for this workshop (see details below)

Ashish has a Masters Degree in Computer Science and has worked on numerous projects for companies like T.N.T., Intelligent Finance, RBS, Tesco Bank, J.P.Morgan, Scottish Police, etc. to name a few. In addition to being an award winning Software Developer, Ashish has also got a great understanding of Websites, Search Engine Optimisation and Social Media.

With over 6000 connections on LinkedIn, over 100,000 Twitter followers and over 6000 Google+ circles, he is one of the most well-connected people in Scotland.

Ashish is on the panel of SQA and he organises Glasgow Technology Network and Glasgow Business Network. He has been helping business owners of all types and sizes of businesses get business using the internet.

Funding is avaialable for this workshop please see notes below.

The key headings Ashish will cover are:

What exactly is a website?
Domain Name
Hosting
The website itself
Emails

WordPress for Business
Website and Blog
How to use WordPress to add pages and posts
How to add media – images and video – to pages and posts

SEO – How it works and how you can help
Understanding how Google works
WordPress SEO plugins
WordPress Google specific plugins

Social Media – How it links back to your WordPress website
Sharing content on Social Media to raise profile
Sharing content on Social Media to gain traffic
Twitter, FaceBook Pages, Google Plus and LinkedIn
Sharing content to generate free backlinks
Sharing content for engagement

MailChimp

• How to use Email Marketing, Website, SEO, Social Media and Email Marketing
  – How it all works together
  Signing up to MailChimp
  Creating List
  Getting people to sign-up
  Your first MailChimp Campaign.

How do I get funding? You can claim up to 50% of this workshop from Skills Development Scotland. Copy this link and paste into your browser.

http://www.ourskillsforce.co.uk/funding-for-skills/flexible-training-opportunities/

It is called Flexible Training Opportunities (FTO). All you need to do is fill in the form and give a few sentences on how you think this workshop will develop you and your business.