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New Meetup: LA-UX Presents: Jared Spool -- "What Makes a Design Seem Intuitive?"

Chris
user 3271153
Los Angeles, CA
Announcing a new Meetup for The Los Angeles User Experience Meetup!

What: LA-UX Presents: Jared Spool -- "What Makes a Design Seem Intuitive?"

When: July 28, 2009 7:00 PM

Where:
Microsoft
333 South Grand Ave Suite 3300
Los Angeles, CA 90071

What Makes a Design Seem Intuitive?

Everyone wants an "intuitive" interface: the users, the designers, and the content publishers. But building them is hard. User Interface Engineering's recent research has given insight into why it's hard and how to get past major obstacles.

To build an "intuitive" interface, a designer has to do two things: (1) Take complete advantage of what the user already knows, so what they see is completely familiar to them and (2) make the act of learning anything new completely imperceptible to the user. It turns out, if the interface requires the user to realize they are learning something, the "intuitive" label disappears instantly.

In this talk, Jared will show:

- How users need both tool knowledge and domain knowledge to complete their tasks

- How simple problems with designs can cause big problems for users

- What successful teams are doing to create experiences that delight

Jared will show examples from Microsoft Word, MSN, Google Talk, Flickr, Avis, and many more.
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Note: NO PARKING VALIDATION AT THIS SITE, and parking in the building is very expensive!!

Parking is available at Joe’s Auto Parks (Lots 220 and 240) located on the corner of Hope and Gen Thaddeus Kosciuszko Way (lot address: 220 S. Hope Los Angeles CA 90071); you will need to pay a parking fee of $12.00 (check or cash only) for the full day. Please note that Joe’s Auto Park is an unaffiliated, independent vendor and that Microsoft is in no way liable for any negligence or any damage that may be incurred by attendees who utilize this parking facility.

Learn more here:
http://ia.meetup.com/...­
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