Building an Awesome Mobile Checkout Experience

 

 

 

 

 

 

 

 

Presenter:

Mark Tattersall

Product Manager at Braintree

Topic:

Building an awesome mobile checkout experience

Summary:

Providing a well designed and thoughtful checkout experience for your customers can be the difference between a healthy conversion rate and a failing business. This fact is amplified on mobile devices where the number of mobile shopping sessions are soaring but conversion rates drop-off massively when it comes to entering a credit card. Braintree recently launched Venmo Touch (http://touch.venmo.com/) to solve this problem by allowing customers to use credit cards across different merchant apps, thereby reducing the friction at checkout. As the Product Manager for Venmo Touch I did a lot of research in to mobile checkout experiences, and I will share the good, the bad and the ugly and provide some key themes and guidelines to consider when developing a mobile checkout experience.

 

 

 

 

 

 

 

 

 

 

Presenter:

Christopher Ingebrigtsen is the head of mobile at Belly Inc. While Chris has been programming professionally on mobile devices for half a decade, he got his start programming video games in college. This continued into his early career, eventually co-founding the video game studio Tap.me, which would later become a mobile platform for advertisers to interact with gamers. More recently, Chris joined up with Belly to help the company become a market leader in the digital loyalty space. 

Topic:

Getting the most, the fasest from the iphone sdkChris will share some secrets he's learned over the years about taking nothing and turning it into something on the iphone. Chris will talk about using various tools (Core Data with Magical Record, Venmo Touch, and Cocoa Pods), and community code to help you get an app out the door fast while maintaining quality, and cutting out the boiler plate.

About Belly:

Belly is the leading loyalty platform that bridges the gap between traditional in-store experiences and the online world. Belly enhances relationships between businesses and their customers through a unique marketing solution that perfectly correlates with today’s ever-changing technology. Belly works with businesses of any size to create loyalty programs that are tailored to each business and represent that business’s distinct personality. Whether it’s for a “Mom & Pop” local store or a national enterprise chain, Belly enables discovery, analytical insight and nationwide reach all while creating a more engaged customer-base and ultimately driving revenue.

For any questions or more information about this event contact tkrecu(@)gmail.com

 

Join or login to comment.

  • Chad L.

    It was good to see Chris bring some more engineering topics to the table. Crazier even that I could follow along. Mark great discussion of what is out there for venmo and Braintree.

    1 · May 29, 2013

  • Anthony K.

    Very informative.

    May 29, 2013

  • Christian

    sorry. last minute scheduling conflict. Hopefully, next time.

    May 28, 2013

  • Raven

    Looking forward to it!

    May 25, 2013

  • Todor K.

    This Meetup is on Tuesday, May 28 starting at 6:00 PM hosted by Morningstar, 22 West Washington Street

    May 24, 2013

  • Anthony K.

    Seeing where mobile tech is going and how to stay informed.

    May 23, 2013

  • Martin O.

    Hello All,


    This looks to be extra cool and right on time!

    May 15, 2013

  • Todor K.

    Let us know if your company would like to be the food and drink sponsor for this event: tkrecu(@)gmail.com

    May 15, 2013

Our Sponsors

  • Morningstar Inc

    Morningstar provides a venue and arranges free and open talks.

People in this
Meetup are also in:

Create a Meetup Group and meet new people

Get started Learn more
Allison

Meetup has allowed me to meet people I wouldn't have met naturally - they're totally different than me.

Allison, started Women's Adventure Travel

Sign up

Meetup members, Log in

By clicking "Sign up" or "Sign up using Facebook", you confirm that you accept our Terms of Service & Privacy Policy