"Baking In" Good User Experience Design
This panel discussion, led by Mike Kelly, will explore methodologies and best practices related to incorporating good User Experience Design into the design process and serves as an introduction to "Lean UX".
Beyond appealing visual design and functional technical features, what makes a good user experience? Are there techniques that we as designers can use with our clients and in managing our projects that will necessarily result in a better user experience? Web or mobile, solo proprietor, agency art director or in-house digital team, we all strive to better-understand these issues.
Please join us and our panel of experts on Monday, June 27th at 7pm. This event is generously hosted by AOL Ventures.
The discussion panel will consist of the following members:
* Mike Kelly, Creative Director, Hudson Union
Mike Kelly is the Creative Director of Hudson Union, a boutique interactive design firm based in New York City focused on web and mobile applications. Current key clients include CondeNast, Hearst Corporation, Hachette Filipacchi Media and Time Inc.
A designer, creative team manager, and "product guy" since 1991, Mike has worked with a wide variety of clients including AT&T, IBM, Microsoft, Reuters, Macmillan McGraw Hill and Capitol Records. Mike worked with the Advanced Reading Technologies group at Microsoft devising “Tablet Magazine” advertising technologies. Mike served as the Director of Experience Design at ZEFER, a usability-focused web consulting company catering to Fortune 500 clients. Mike co-founded Undergroundfilm, a broadband film distribution company, and served as General Manager of Pop.com, a joint venture of DreamWorks SKG, Imagine Entertainment and Vulcan Ventures.
Mike is on the faculty of the Columbia Publishing Course (part of the Columbia University School of Journalism), holds a BFA from Tulane University and graduated from Boston Latin.
* Jeff Gothelf, Director of User Experience, TheLadders.com
Jeff Gothelf is a user experience designer, blogger, speaker and Lean UX advocate based in metro NYC. He has spent his 13 year career defining and designing engaging experiences for clients big and small. He is currently the Director of User Experience at TheLadders.com where he helps executive jobseekers and recruiters make meaningful connections with each other. Previously he helped shape the designs at Publicis Modem, AOL, Webtrends and Fidelity. Jeff publishes his thoughts on his blog and on Twitter.
* Josh Seiden
Josh Seiden is a designer and design manager with unique expertise in delivering user experience services in entrepreneurial environments. He work with early-stage startups who seek rapid and responsive design strategy, as well as with large businesses seeking disruptive change and innovation.
Over the course of 20 years working in technology he has developed specialities that include interaction design, service design, design strategy, and user experience design in agile software and Lean Startup environments. He has designed enterprise systems in complex domains as well as elegant, rich consumer experiences.
* Philip Kim, Principal, Moment
Philip Kim is a principal at Moment, and serves as the head of Graphic Design and Development. With over fifteen years of experience in the field, he offers a variety of design and management skills to a broad range of clients. He ensures that a high level of craftsmanship is achieved in each finished project.
Shortly after earning a BFA from the University of Michigan, Philip moved to New York City and began working as a graphic designer. He later pursued a career in web design at Studio Archetype (later acquired by Sapient). While there, he managed teams on a large scale, which reinforced the importance of design-focused project management. He’s worked with Virgin Mobile, ESPN, Walt Disney, PricewaterhouseCoopers, and Tiffany & Co. His work has been recognized by AIGA and The One Show. He lives in Brooklyn, with his wife and two children.
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