Design that Drives Action

This Meetup we are featuring Bryan Zmijewski, Chief Instigator of ZURB (http://www.zurb.com/) (who has worked with over 150 startups including Netflix, Logitech, SalesForce, Facebook, and eBay to name a few). Their mission is to help people build better products through design. Apple has most notably proved that good design can lead to billions. Find out how good design can lead to profitable interactions.

From ZURB: In this talk, we'll dive deep into the psychology of web users and show powerful examples to help illustrate how marketers can think beyond a single landing page and earn powerful bumps in sales through conversion actions. Bryan's experience with dozens of the world's most transformative startups has given him unique insight into how users behave on the web and what drives lifecycles of customer success.

Agenda

6:00 - 6:30pm Arrival/Networking

6:30 - 7:30pm ZURBspeak (http://www.zurb.com/speak/)- Design that Drives Action

7:30 - 8:00pm Networking

Developers and designers should check out: http://www.zurb.com/playground

Everyone will enjoy: http://www.zurb.com/soapbox