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Karen E.


Tallahassee, FL
Hometown: Tallahassee, Florida

Member since:

March 18, 2013


What do you do for a living?

I've always been fascinated with marketing and consumer behavior -- especially how to use today's newest technology to share an organization's message with its target audience. As the owner of Reciprocate LLC, I spend my time continually learning more about the ever-changing opportunities of online marketing, social media, and mobile technology. Then I share what I know with clients and audiences across the world -- in one-on-one custom sessions, in live training webinars, and in person at educational meetings and conferences. My clients are some of the smartest people I know, they just need a little help understanding the best way to create and implement a marketing strategy that takes advantages of today's new technologies.

Where do you work?

Reciprocate LLC - a Tallahassee-based marketing consulting firm

How long have you been in your career?

I've been involved with marketing for 30+ years. My concentration in online marketing has evolved with the industry over the past 6+ years.

What do you hope to get out this group?

Technology changes are coming at us so quickly that one person can't possibly keep up with it all. I hope to learn the favorite tricks, tips, apps, and trends from members of this group. Discovering new business colleagues for possible new alliances would be a bonus!


Hi, As a consultant specializing in online marketing, I look forward to learning even more about the latest innovations and trends in web design, social media, and online marketing opportunities from members of Refresh Tallahassee.

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