Presenting: Provanity Cosmetics - Bold, Clean Makeup That Lasts
Details
Provanity Cosmetics (https://www.provanitycosmetics.com/) - Taylor Anderson presenting, has re-engineered clean makeup to have the bold pigment and long-lasting power beauty users love. Even the most sensitive skin will love Provanity Cosmetics while never having to worry about smudged or running makeup!
(NOTE: This is a Hybrid event. In-Person location 2000 Central Ave Suite 100 Boulder 80301 - ENTRANCE IS NEXT TO WALL MURAL - WE ARE LOCATED IN TWIN PEAKS ROOM)
(Meetup only allows 'online' RSVP option - please ignore that, still RSVP if you plan to attend in-person)
With the products currently available in the beauty industry, makeup lovers must compromise the health of their skin or the appearance of their makeup. Provanity Cosmetics’ line of clean makeup allows makeup lovers to achieve long-wear looks without irritating or harming their skin through gentle ingredients and high quality formulas.
Our target market is 16-30 year old beauty lovers in the US who need long-wear makeup that won’t compromise their skin and are willing to pay for prestige makeup.
Our competition is Milk Makeup, Ilia, and Kosas. Our competitive advantage is our focus on achieving clean formulas that don’t compromise any important benefits beauty lovers need including long wear ability, pigmentation, and ease of use. The total market size is $8.33 billion in 2024.
Top 3 challenges:
- Fundraising for lipstick inventory
- Capturing long term, viral success on social media
- Finding the necessary resources for branding to compare with competitors
Our 1MC ask: I’m looking for funding, so I’m looking to see if my pitch is compelling for investors.
