Bootstrapping a Startup to 7 Figures in 18 Months: The Carnivore Club Story

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Do you want to see how a 7-figure e-commerce business was built in under 18 months?

If you’re an entrepreneur in the Toronto area, you probably know who Tim Ray is. As the founder of Carnivore Club, he's appeared on Dragon’s Den … twice.

On July 25th, Tim Ray will take the TIM stage to share the story of how he grew Carnivore Club to 7 Figures in 18 Months. Through his story, you will learn how to bootstrap your way to growth by leveraging sneaky and fun marketing tactics.

Who is Tim Ray?

Tim Ray is a serial entrepreneur from the Toronto area with a passion for creating cool brands and innovative business models. He is the Founder and CEO of Carnivore Club, the premium subscription service for foodies who love charcuterie. He is also the founder of Broquet.co, a site with awesome curated gift crates for men. He has appeared on Dragon’s Den … twice.

The TIM Talk (No Pun Intended)

You can learn a lot from seeing the behind-the-scenes of a fast-growing company.

After the sale of his first e-commerce venture (FoodScrooge.com) for seven figures in only 10 months, Tim Ray and his partner Matthew Cloutier founded Carnivore Club (2013), a subscription service that curates a monthly box of gourmet cured meats.

They validated interest with an Indiegogo crowdfunding campaign and later used a series of funny and somewhat edgy video campaigns to grow awareness.

From there, they’ve used their no-holds-barred humor to build new goofy videos, fake (but functional) websites, and out-of-the box marketing campaigns to grow Carnivore Club to 7 figures in 18 months.

In this talk, Tim will share his story of how he grew Carnivore Club and the unique marketing lessons he has learned along the way.

Here are just a few of the things you will learn from this talk:

1. How to find a passionate tribe of customers around the right product

2. How to assess the viability of any business idea and why Tim believes the consumer goods subscription model works so well

3. How to give your brand personality and leverage that personality to build an engaged audience

4. How to get world-class agencies to work for you for free (very smart and sneaky)

5. How to structure a quick sale to maximize price

Event Agenda

6.30PM - 7:00PM - Networking & Registration

7:00PM - 8:00PM - Tim’s Talk

8:00PM > More Networking + After Party (Location TBD)

Event Pricing

Regular Price - $10

At the Door - $20

About TIM

Toronto Internet Marketers (TIM) is a monthly meetup group designed to help aspiring and current entrepreneurs learn how to leverage the power of online marketing channels to grow their business. We feature successful entrepreneurs that have had major successes in specific niches.

Got questions?

Let us know in the comments below!