{FEATURE} LBMA - The Mobile Wallet

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The LBMA (http://www.thelbma.com) EMEA Chapter is pleased to invite you to our latest event discussing the integration of online and physical marketing & sales through developments in the mobile wallet. We hope you are able to make it!

Register here: http://guestlistapp.c... (http://guestlistapp.com/events/85296)

<< due to the reschedule, we have decided to make this event FREE for TechMAP'ers. Please use Promo Code "itmustbefree" during registration! >>

The focus of this event will be on understanding the relation between location based marketing and the mobile wallet. Speakers & panel will answer questions such as

• What new ways of payment are being offered in 2012?
• Which new marketing & sales scenarios do they enable?
• Are we seeing the end of the loyalty card?
• How does mobile payment integrate physical location with online marketing?
• Is the Groupon model still viable in a world where marketing can be linked directly to cash transaction?

Event Program: Welcome / intro: PJ Verhoef (LBMA EMEA)

Speakers:
• Dan Armstrong (CEO Takashi Mobile & Financial Services)
• Eelco van Wijk (CEO PayPal Benelux)

Panel (a.o.)
• Dan Armstrong
• Eelco van Wijk
• Steven Fockema Andreae (Hippo)
• Wouter In ’t Velt (Partner VODW Marketing)