Practical Issues in Internet Marketing Workshop

March 27, 5:45pm - The Jerusalem Business Networking Forum will hold an Internet Marketing workshop in which guest Internet Marketing professionals will give practical advice, each in a different important area.

The subjects are:

Using testimonials to make your website visitors buy

Facebook Advertising That Gets Attention for Your Business

Generating Business Leads Using LinkedIn

Bringing Traffic to your Website with Link Building

Defining a Keyword Search Strategy for Your Site

To take full advantage of this workshop, be sure to come on time. We will have to start immediately to devote sufficient time to the entire program.

About our presenters:

http://photos4.meetupstatic.com/photos/event/d/9/4/a/event_21955626.jpegRabbi Issamar Ginzberg, of Monetized Intellect Consulting, The Entrepreneurs Best Friend and Business Mentor, http://www.issamar.com (http://www.issamar.com/) will present “Using testimonials to make your website visitors buy”. Award Winning Entrepreneur and Business Marketing Strategist Rabbi Issamar Ginzberg is a strategy and marketing advisor, mentor and friend to business professionals and entrepreneurs, companies large and small, and marketing specialists worldwide. Issamar brings a distinct blend of experience and know-how to his roles as strategist, right-hand confidant and often behind-the-scenes “marketer for marketing experts” to business people of all faiths, cultures, backgrounds and mindsets. Issamar is self educated, and has established a reputation of always delivering beyond expectations.

http://photos2.meetupstatic.com/photos/event/d/9/5/8/event_21955640.jpegMike Mintz, Esq., Lawyer, blogger, and head strategist for My Media Labs, http://mymedialabs.com/ , will present “Facebook Advertising That Gets Attention for Your Business”. Mike Mintz supplies companies with strategies to win the war for attention. My Media Labs helps companies of all sizes win new customers. Specializing in business development, social media coaching, content creation, and branding they start simple and provide customers with a custom strategy to meet their goals. Then they implement practical tactics and build on the best their business has to offer. Mike’s clients span a range of industries and continents, and he has made use of virtual platforms, documentation, and streamlined processes to serve their needs. Mike is also the Community Manager of LexisNexis Martindale-Hubbell a Public Company for which he helps legal professionals connect so they can find the best information, share expertise, and collaborate online. his up-coming book is "Set Yourself on Fire: Attention Getting Strategies and Tactics to Ignite Your Social Media Marketing".

http://photos4.meetupstatic.com/photos/event/d/9/6/8/event_21955656.jpegHillel Porath, CTO and dedicated Online Marketing Director for http://israelexporter.com (http://israelexporter.com/), will present “Generating Business Leads Using LinkedIn”. The Israel Exporter provides marketing and lead generation services for Israel's leading export companies. Hillel Porath is an authoratative blogger on website marketing at his popular blog, http://www.iyazam.com/ - where you will find a wide variety of content, information and tips when it comes to website marketing, entrepreneurship, business and much more! Hillel is also the author of the popular "Super Website Marketing Handbook" launched in April 2009. In addition Hillel consults for many small businesses helping them generate more leads and sales.

http://photos4.meetupstatic.com/photos/event/d/9/6/f/event_21955663.jpegDebi Zylbermann, founder of Debi’Z Organic SEO, http://www.debi-z.com (http://www.debi-z.com/), will present “Bringing Traffic to your Website with Link Building”. Debi Zylbermann, originally from England, has a B.Ed. in computer science. She has experience of over 20 years in software development and testing at international hi-tech companies, among them 5 years as Director of Quality, with responsibility for improvement of development and testing processes in departments spanning 3 continents. Debi holds the (CQM) Certified Quality Manager of the American Society of Quality, and the (ICQM) Israeli Certified Quality Manager of the Israeli Society for Quality. In addition, Debi holds the ISTQB Advanced certificates in Software Test Management and Software Functional Testing. Debi has been a Qualified SEO Professional since December 2007, after having fulfilled all the requirements of the Full Training Course for SEO Professionals, held at the John Bryce Academy.

http://photos4.meetupstatic.com/photos/event/d/9/7/a/event_21955674.jpegCharlie Kalech, Director of J-Town Productions Ltd. http://www.j-town.co.il , will present “Defining a Keyword Search Strategy for Your Site”. Charlie Kalech combines business expertise with unparalleled experience in Web site design and Internet. A pioneer in the Web industry with unsurpassed experience in the field dating back to 1994 when the visual Web began, Charlie contributes a comprehensive approach with valuable insights in usability, information architecture, graphic design, Internet marketing, business development and trends helping his clients define and achieve success with an incremental, strategic and measurable process. In addition to being one of the organizers ofSphinncon, Israel's premiere search industry event, Charlie coordinates the Jerusalem Twestivals and ongoing seminars on a variety of industry-related subjects for the Jerusalem Web Professionals group. He is a frequent speaker on issues related to Web design and Internet marketing.