Improving Customer Experience Through Predictive Behavioural Analytics
Details
Update. Please note the change of venue to Cooley's London HQ
Hello there.
We are pleased to announce our next event.
Understanding and Improving Customer Experience Through Predictive Behavioural Analytics.
This event will be presented by SYNTASA who are visiting from the US and in partnership with the TLA DataTech Working Group.
Behavioural analytics is focused on the details of every customer interaction to analyse customer journeys and customer experiences to drive revenue and operational efficiency.
SYNTASA will present how their leading predictive behavioural analytics application that runs on a big data open source stack can help businesses by consolidating transactional and interaction data to predict an outcome in a much shorter time than traditional technologies like Hadoop, Spark, SQL, and R.
Agenda
6:30pm – Pizza & Networking
7:00pm – Introductions
7:10pm – Presentation, case study & demo by Shawn Zargham CTO of SYNTASA
8:00pm – Open discussion
For those attending, please update your first name and last name otherwise venue security may not allow you to enter the building.
SYNTASA
SYNTASA is a Predictive Behavioural Analytics solution providing its users the ability to combine clickstream events data and enterprise data using fast, secure and scalable technologies to solve a range of business problems in a real-time environment. SYNTASA is an enterprise grade solution allowing users to ingest streaming data and get insights in seconds rather than in hours or days. http://syntasa.com
Shawn Zargham
Shawn Zargham is an expert in leveraging advanced technologies to build software solutions that focus on user requirements and solve high impact business problems. Prior to joining SYNTASA, Shawn was the co-founder and CTO of Telarix, where he built a high performance near real-time event processing, analytics, and optimization product that currently processes over 20% of all international call detail records worldwide. Shawn strongly believes the recent advances in big data, cloud, and mobile technologies will fundamentally transform how businesses operate. linkedin.com/in/shawn-zargham-4062536 (https://www.linkedin.com/in/shawn-zargham-4062536)
TLA DataTech Working Group
The TLA DataTech Working Group is one of many groups within the Tech London Advocates which have more than 3,000 Advocates, champion, connect and support London’s technology sector. techlondonadvocates.org.uk (http://www.techlondonadvocates.org.uk/)
Cooley
Many thanks to Cooley for hosting us at their offices next to Liverpool Street Station.
Clients partner with Cooley on transformative deals, complex IP and regulatory matters and high-stakes litigation, where innovation meets the law.
Cooley has 900 lawyers across 12 offices in the United States, China and Europe and 2,000 employees worldwide. They were named one of "Fortune's 100 Best Companies to Work For" and recognised as a "Top 5 Innovative Law Firm" by Financial Times. Cooley are preeminent in tech, life sciences, venture capital and fund formation practices. cooley.com/london (https://www.cooley.com/london)