Effective Digital Marketing Channels for Small Businesses

This webinar will be presented online via Zoom; pre-register now and you will receive the Meeting ID information and password the morning of the webinar. The workshop is free for all registrants and will begin promptly at 5:30 PM.

This webinar is part 2 of SCORE Manasota's Marketing series. We highly suggest that you attend all three webinars for maximum benefit. By registering for this webinar, you will receive the Zoom link information for each of the presentations below:

Marketing to Your Target Market and Research Tools - October 1st from 5:30 PM to 7:30 PM

Effective Digital Marketing Channels for Small Businesses - October 15th from 5:30 PM to 7:30 PM

SEO for Non-Techies & Small Businesses - October 22nd from 5:30 PM to 7:30 PM

In this digital world, with all the digital transformations that are happening within corporations around the world, traditional marketing principles are still valid. Digital marketing, however, adds two important elements to traditional marketing. It offers new marketing channels that should not be ignored, and as important, customers leave a forensic trail in the form of digital footprints.

These footprints enable tracking and monetizing every marketing step, campaign, program, activity and value derived from these channels. With this enormous amount of data at our disposal, marketeers can make better informed decisions.

Marketing in the digital world is no longer mainly art. It is now half art, half science. And science, over time, will grow to occupy a much larger piece of the entire marketing pie.

In this webinar, you will learn:

What Are the Digital Marketing Channels?
What Is the Most Important Channel?
Why Is a Unique Selling Proposition Important for Digital Marketing?
Key Elements to a Successful Digital Marketing Strategy
Why Is it Important to Have a Digital Marketing Strategy?

Register here: https://events.r20.constantcontact.com/register/eventReg?oeidk=a07ehb1pjxp140c342a&oseq=&c=&ch=