Social CRM: Critical Customer Intel Starts Here.

WHO WILL BE THERE?
3 Social CRM Speakers & Your Marketing Professional Peers.

As well as your Marketing Professional Peers, we have not one, not two, but THREE panel speakers!

http://photos3.meetupstatic.com/photos/event/5/9/a/8/event_124942952.jpegTimothy Lynch (on LinkedIn (http://www.linkedin.com/in/tlynch) >)
Tim is the Director of Marketing at FocusVision, a leading global provider of live video transmission, analysis and archive solutions for the qualitative market research industry. Tim's interest in how sCRM changes the game for data collection is part and parcel of his driving force; considering FocusVision is the largest global network of focus group facilities, Tim's fascination with Social CRM knows no bounds. Craig Lambert (on LinkedIn (http://www.linkedin.com/in/lambertgroup) >)
http://photos2.meetupstatic.com/photos/event/5/9/3/a/event_124942842.jpegCraig Lambert is a strategic marketing professional with 15+ years in online commerce, marketing, social media and advertising - the guy who gets big ideas sold. Working inside impressive digital agencies such as Tribal DDB, MRM Worldwide and Modem Media (Digitas), Craig has focused on finding the alignment of customer motivations and brand objectives for clients ranging from IBM and JCPenney to Examiner.com and The Hartford. http://photos1.meetupstatic.com/photos/event/5/c/b/4/event_124943732.jpegJack Campisi (on LinkedIn (http://www.linkedin.com/in/jackcampisi) >)
Jack Campisi, also known as Social Jack, is a social media, sales and client services professional. He spent a year as a Senior Account Director for Engage121, a Social CRM platform, helping businesses organize, track & streamline their social media efforts. Jack has wide-ranging experience with marketing and market research technology, managing countless marketing software projects at the J. Brown agency and Brainloaf, a private software development shop. WHAT DOES $5 GET YOU?

Your $5 buys you some snackies and drinkies, too. We'll have finger food and both alcoholic and non-alcoholic drinks. So, we have you covered.

And LAST BUT NOT LEAST, The AWESOME STAMFORD INNOVATION CENTER VENUE

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LAST BUT NOT LEAST, is the locale for our Meetup - the Stamford Innovation Center.

These facilities have been designed to provide a state of the art working environment for entrepreneurs and start-ups in Stamford.

They know that every company has its own path and its own needs, and are designing their facility to support a wide variety of business scenarios.

(Social Customer Relationship Management) http://youtu.be/s6ps-3h-W1s

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Let's explore how we can use CRM's in a new way.

To ME, Social CRM is not just about who to call, but how to connect. If you take the old axiom to heart...

“All things being equal, people will do business with andrefer business to, those people they know, like and trust.”

And how do you get to know (and like for that matter) someone? By knowing what they love! And how do you learn what people love? That's right, social media.

So, having a social component to your CRM is critical in this day and age, and certainly increases the chances of connecting with more people at a deeper level over time.

sCRM GIVES YOU WHAT YOU NEED TO SURVIVE IN BUSINESS.

We're all in sales -- whether we're selling ourselves or a product or service. We need to arm ourselves with the right information to connect with people. Why? Because the bottom line is that people do work with people that they know - and sCRM helps you understand people better.

Deeper knowledge about customers = more sales and better customer service Deeper knowledge about companies = better understanding of what to sell. Tracking social channels alerts you to how customers talk about you. Overall, it just makes sales easier (and that means less time out of your day, your team's day, etc.) Join us! - Gregory, YFL.