Social media is a vital form of how many of us interact with each other socially. It’s also the primary way our business communicates with clients to educate, inform and promote our goods and services. But social media can be barely, or entirely, inaccessible to users who live with disabilities.
In the first ATC MeetUp of the new year, prep your team to include everyone in your social media outreach by attending this event.
The evening will be led by ATC MeetUp member, Lynn Wehrman, founder/president of WeCo Accessibility Services, a company made of up digital technologists who live with disabilities. Lynn heads WeCo’s Public Relations Team and manages their social media efforts. (Lynn's LinkedIn Profile: https://www.linkedin.com/in/lynn-wehrman-478ab22b/)
Guest Speaker, Sarah Emerson, Marketing Manager for the Brave New Workshop, in Minneapolis, Minnesota, will share her experiences in accessible social media promotion for an arts and entertainment organization.
(Sarah's LinkedIn Profile: https://www.linkedin.com/in/sarah2emerson/)
We will cover:
1. Ways that social media can exclude people with disabilities.
2. Existing tools that foster accessibility in the primary formats used by businesses including: Twitter and Facebook.
3. Workarounds that can be applied to social media tools that are less accessibility friendly.
4. Ways in which content impacts social media accessibility, and tips on how to successfully navigate this.
If you'd like to join us via Zoom:
Join Zoom Meeting
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Find your local number: https://zoom.us/u/aNVgwZ8YN
*Reminder: ATC Meetups will begin charging member dues as of January 1st, 2020. Please see "About Us" for more details