Agile Practitioners Book Club: Simon Sinek's Start with Why

Rogue Eastside Pub & Pilot Brewery

928 Southeast 9th Avenue · Portland, OR

How to find us

We'll be in the Barrel Room. Go through the main bar area and through the glass doors on the right (yes, into the brewing area). Room is at the far right :)

Location image of event venue

Details

Join us for a beer (or beverage of your choice) and a snack at the Rogue Eastside Pub to discuss Start with Why by Simon Sinek. (Our poll tied twice, and this is part two!)

Here's the book in a nutshell, according to the handy Amazon description: "In 2009, Simon Sinek started a movement to help people become more inspired at work, and in turn inspire their colleagues and customers. Since then, millions have been touched by the power of his ideas, including more than 28 million who’ve watched his TED Talk based on START WITH WHY -- the third most popular TED video of all time.

Sinek starts with a fundamental question: Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over?

People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers had little in common, but they all started with WHY. They realized that people won't truly buy into a product, service, movement, or idea until they understand the WHY behind it.

START WITH WHY shows that the leaders who've had the greatest influence in the world all think, act, and communicate the same way -- and it's the opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organizations can be built, movements can be led, and people can be inspired. And it all starts with WHY."

Let's ponder and talk about how asking WHY will help us or hinder us on our agile journeys.

Join the #reading channel in our AgilePDX slack workspace to share your thoughts & ideas about this and future reads. Not part of AgilePDX slack? Send a request to [masked] and we'll invite you.

Events are made possible by the AgilePDX community and our sponsors, including platinum sponsor ProFocus Technology (https://www.profocustechnology.com/). Learn more about our sponsors at https://agilepdx.org/sponsorship.