What we're about

We are web analytics enthusiasts and meet up regularly since summer 2013. Every session consists of a short presentation prepared by one of the roundtable members followed by a bigger part for discussion. So far we talked about GA limitations, attribution modelling, content marketing measurement and the missing link between content marketing and analytics. We all enjoy the discussions and the knowledge sharing very much. If you're interested, join in!

Here is some great news: On February 22nd 2016 the Analytics Roundtable starts also in Cape Town: https://www.meetup.com/Analytics-Roundtable-Cape-Town/

Maybe you would like to combine a visit with some surfing!

Upcoming events (1)

How to Personalize the Experience of NPO Donors - a Journey with Pro Juventute

We all want to do good and support NPOs. When you select an NPO to donate to, what are you looking for?
Pro Juventute uses intelligent methods to present the best fitting topics to potential donors. They try to know upfront if a potential donor cares more for children learning about cyber-mobbing or providing psychological care to children in dire situations.
Martin Seifert works with Pro Juventute to build and improve these methods. He will share some analytics insights about the NGO world in Switzerland.

Past events (35)

Photos (206)