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Why Performance Initiatives Fail (and what you can do about it)
“We’re gonna do performance.” You’ve probably heard this in your company: performance is the priority this quarter for X reason. Too often, though, these projects languish, fall short of their goals, and annoy people in the process by asking them to change the way they operate. There’s good news, though: the circumstances that cause performance initiatives to fail are both predictable and avoidable. In this presentation, you’ll see real world examples of major companies that encountered roadblocks on their paths to better performance -- and how these major companies overcame those roadblocks. Rather than evangelizing another new tool or metric, this talk will instead equip you with a framework to ensure the success of your team’s performance project. Whether you're the internal performance champion, the appointed project owner, or a member of the C-Suite, this presentation will prepare you to get buy-in across the business for your next performance initiative, and unite divergent teams around a common goal. About the speaker: Stephen Krauska has spent his entire professional career in the service of customers. As the leading edge of Rigor’s customer consulting team, “Faster as a Service,” he currently supports enterprise businesses -- across industries including e-commerce, media, finance, and more -- in their endeavours to improve performance.

Atlanta Tech Village - Main event space (1st floor)

3423 Piedmont Rd Ne · Atlanta, GA

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ATL Web Performance Meetup is the largest monthly gathering of performance minded developers in Atlanta, hosted at Atlanta Tech Village (

Our group gives you the opportunity to meet with other website developers, designers, system administrators, and business people who all want to improve the user experience, lower abandonment rates and raise conversation rates by making their websites fast!

Follow us on Twitter ( (@ATLWebPerf) for announcements on upcoming events and join the onversation with #ATLWebPerf.

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