Brazil Innovators - BRNewTech Day - Geeks on a Plane Special Edition

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Brazil Innovators – BRNewTech Day : Geeks on a Plane Special Edition

This is the best opportunities Brazilian and Global entrepreneurs, techies, investors, and bloggers to meet and exchange ideas.

We added the updated agenda!

8:15 Registration and Breakfast

9:00 Opening remarks

9:10 AARRR – Startup metrics for Pirates

Building a successful web startup requires focus on the right initiatives, as well as discipline to monitor and act upon the right metrics. Dave McClure will cover the structure and fundamentals behind AARRR (Acquisition, Activation, Retention, Referral and Revenue), what do they mean and why you should be on top of them. Say it together Pirates- AARRR!

Speaker Dave McClure, Founder general partner, 500 startups

9:45 Early Stage Investments, Global Perspectives, Brazil

While the Silicon Valley is the most active birthplace for tech startups; entrepreneurship and early stage investments are flourishing around the globe. However, each market has its own dynamics and nuances. What is common across different markets? What is different? How can we learn from the attitudes from Silicon Valley and adapt to local flavors? How being foreigners in Silicon Valley help finding the right deals? Join a panel with investors and entrepreneurs with experience of hundreds of deals in the US, Europe, Asia and Latin America.

Moderator DaveMcClure, Founding Partner, 500startups


- Eric Acher, Managing Partner, Monashees

- Peng Ong, Partner, GSR Ventures

- Shervin Pishevar, Angel Investor, SGN

- Toni Schneider, Partner, True Ventures

10:30 I wish I knew & lessons learned

Successful entrepreneurs will share the one thing they wish they had known when they first started, and what they learned from their mistakes.

In this first session, Peng Ong and Wenceslao Casares will share their experiences in the US, Asia and Latin America.


- Peng Ong,, Interwoven, and Encentuate

- Wenceslao Casares, Bling Nation and Patagon

11:00 Coffee Break

11:30 The Digital Year in Review: Brazil

11:45 Thriving in uncertain lands, chat with successful entrepreneurs

What does it take to succeed in the entrepreneurial environment in Brazil? Successful entrepreneurs in e-commerce, crm, advertising and mobile will share their perspectives, the status of these markets in Brazil, their challenges and opportunities.

Moderator Anibal Messa, Investor and advisor


- Romero Rodrigues, CEO, BuscaPé

- Daniel Heise, CEO, DirectTalk

- Marco Gomes, CTO, Boo-box

- Fabrício Bloisi, CEO, Movile

12:30 I wish I knew & lessons learned

Successful entrepreneurs will share the one thing they wish they had known when they first started, and what they learned from their mistakes.

In this session, César Gon and Romero Rodrigues will share their experiences in Brazil.


- César Gon, CEO, CI&T

- Romero Rodrigues, CEO, BuscaPé

12:45 Lunch & Mentorship time

Sharing and mentoring is deemed as one of the critical components of Silicon Valley’s successful ecosystem.

Join one or a few experts in design, leadership, building and marketing products, designing startup organizations, building teams, getting funding and managing exits:

- Anderson Thees, CEO at Apontador and former investment principal, Naspers: opportunities in Brazil

- Dave McClure, Founder General Partner, 500 Startups: investing and incubators

- Enrique Allen, Designer/Accelarator Founder, 500 Startups: design thinking applied to startups: organization, structural thinking, behavioral change and products

- Evan Henshaw-Plath, former lead engineer, Twitter (Odeo): Building from an engineering perspective

- Peng Ong, former founder of (acquired by IAC), Interwoven (NASDAQ:IWOV; now Autonomy), and Encentuate – executing successful exits1

- Renato de Paula, Regional Director Latin America, OgilvyOne: entering the Brazilian market

- Shervin Pishervan, founder SGN: Raising Capital (over U$40M)

- Toni Schneider, CEO Wordpress: Building a business based on open-source technology and what does it take to be voted as best CEO!

- Wenceslao Casares, Co-CEO Blingnation: Being a succesful South American entrepreneur in Silicon Valley

14:00 Brazilian Consumers: who they are and how to reach them

Who is the Brazilian consumer? How to reach them and speak their language? How different are their behaviors in each regional market? How does that compare to develop markets, and other emerging markets? Pedro Cabral, Chairman of the largest and most awarded digital ad agency in Brazil, will share the perspectives through the lens of advertisers and marketers.


Pedro Cabral, Chairman Isobar Global and CEO Isobar Brasil

14:20 Social Brazil – Where is Brazil heading

With 40 million online users, Brazil is the 8th largest Internet audience. With 31 million users on Google’s Orkut and 12 million users on Facebook, Brazilians are heavy users of social media. Twitter’s reach in Brazil is the highest in the world (22%), and the country is also one of Linkedin’s most fastest growing market in the world. Who are the consumers in this space? How are they interacting with each other? What are the main trends, challenges and opportunities? With these speakers, they will explore the social commerce, social fashion network, social gaming and a new disruptive social business.


- Bruno Medeiros, Co-Founder, Compra3

- Flavio Pripas, Co-Founder, byMK

- Tahiana D’Egmont, CMO, Vostu

- Reinaldo Pamponet, CEO, It’snoon

15:00 Closing remarks