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Designers and developers aren't the only people who rely on frameworks to aid in their process. Writers do that, too.

If you're responsible for writing copy—and especially if "writing" isn't in your job description—join us to learn how to write text that is clear, concise, and effective.

We'll explore proven frameworks to:

  • Set goals
  • Choose metrics
  • Define voice
  • Organize content
  • Evaluate text

About the presenter:
Brent Summers, Content Strategy & UX Advocate (https://www.linkedin.com/in/brentjsummers)

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