Building a Better Brand part 2

Our 2nd meeting. If you attended the first, a little will be redundant, but a little more value added. So, perhaps give a new person a shot as seats are limited.

I will open the meeting introducing myself and my 5 main ingredients in developing a company brand that converts prospects into leads. This introductory session will take approximately 1/2 hour to 45 minutes.

The second half of the meeting is participatory – giving our elevator speeches (be prepared with them) and we'll give input to strengthen and improvement on them.

This 1.5 hour mastermind is designed to help us find our
• True inner passion -- and how we can reignite our businesses with it.
• Finding our best target audience - niche or no?
• Better Value Proposition -- what we offer that differentiates us from the competition

These elements are necessary to guide our marketing and promotional copy.
**** Having these identified will:
• Enable you to compete for what you're actually worth... rather than a race to lowest price
• Save big money on your future ad costs by clearly identifying your unique benefits to your unique audience.

Feel free to order food and/or drinks. While this is intended for serious discussion with serious takeaways, it is also meant to be done in a casual and positive manner. Tres Portrillos has amazing mexican food and drinks!

I look forward to seeing/meeting you!
Barry Edwards | edwardscom.net