How can your cannabis brand differentiate and attract high-end customers in Los Angeles? L.A. consumers are extremely savvy and expect seamless experiences.
CX is a lot more than a pretty branding and a good marketing campaign. Do you understand the entire customer journey of your business or product? Are you crafting your customer experience touchpoint-by-touchpoint with the type of polish high-income customers demand? Are you doing research on your customers to understand their issues?
Cannabis CX seeks to educate the cannabis community on the value of customer experience design with seminars, panel discussions, and networking opportunities.
Cannabis Entrepreneurs Cannabis Industry Designers Marketers Creatives
About Smolder + Cannabis CX
Heather Haselwood started Smolder to bring her years of knowledge from the tech UX (User Experience) field to the growing cannabis industry. Through Cannabis CX Meetups, Smolder brings together cannabis entrepreneurs, marketers, and creatives who want to learn how to create a flawless customer experience.
Learn how customer experience design (CX) applies to the cannabis or hemp industry. We're just starting out and want to be able to keep teaching you rad CX concepts, so the ticket price of $20 goes directly towards covering the cost of the event, hosted by ParagonSpace.
Tickets available here (RSVPing to this Meetup event is not a ticket):
• What is CX?
• How CX is different from marketing
• Know Your Customer (Customer Journey Mapping)
• Strategy Building
6:30pm: Doors open, please arrive before 7pm to check in! You'll also be able to explore the ParagonSpace campus.
7:00pm - 7:30pm: User Experience and Customer Insights with Liz Whiting of Daily High Club
7:30pm - 9pm: Cannabis CX Seminar
& Workshop with Heather Haselwod of Smolder
This interactive seminar will help you understand how to start mapping your unique customer journey. Do you know what your complete customer journey looks like from beginning to end? Do you know when in the process your customers are the most frustrated? Do you know at what point in the process your customer is most likely to walk away from you?
After this seminar you will understand how to talk about designing your customer experience, and come away with concrete steps to better understand your audience. Look forward to more seminars in this series
If you have any questions, reach out to [masked].