IBM's approach to Developer Advocacy: Digital and Federated

It is recommended that you register at this Webex link ahead of time to receive a calendar invite and reminder. https://ibm.webex.com/ibm/j.php?RGID=r8fb4eeece88b1780608c95b6f148878a

You've likely heard the term "Developer Advocacy" by now and might even recognize a few well known advocates by name. While the role varies from company to company we all have one goal. To represent software developers, to be the voice of the user.

At IBM, we have a multifaceted approach to developer advocacy, we have programs for our Digital content, In-Person events, and Open Source contributions. This sessions will cover the Digital and In-person aspects of IBM's developer advocacy program. We'll cover topics such as: what makes developer advocacy unique at IBM? the technologies that we cover, the types of content we produce, our worldwide presence, and our federated program, which brings in advocates from outside the advocacy program.

Come join us to learn how you can leverage our assets and programs to continuously learn, prototype faster, and participate in our digital platforms.

Presenter:
Steve Martinelli is a Senior Technical Staff Member (STSM) at IBM. He has worked as a software developer in many different organizations of IBM, from WebSphere, to Open Source, and now focused on Developer Advocacy. As an avid technologist, Steve can be found tinkering with various technologies, from Kubernetes, to OpenWhisk, to Watson AI. Steve can be seen obsessing over using Python to automate the most tedious tasks, writing helpful documentation, and helping his peers become more productive and successful. Steve has spoken at various conferences such as the Open Infrastructure Summit, CASCON (the Centre for Advanced Studies Conference), Viva Technology Conference, and the Cloud Identity Summit. Steve is a co-author of Identity, Authentication & Access Management in OpenStack, a book published by O'Reilly Media in 2015.

Irene Manea is the Head of IBM's Developer Advocacy Outreach Programs and Federated Program. She has broad marketing campaigns experience in global technology companies, ranging from start-up to large global corporations.

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