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Who Needs an Editor Anyhow? (Hint: Everybody)
In this Meetup, Presenter Joel Hoekstra will take a look at… • How editors think—from big picture to tiny details • How editors work with writers, graphic artists, project managers, and UX designers—and make everyone look better in the process • How editors transform boring brand-focused ideas into dynamic content that truly engages audiences Joel Hoekstra consults on editorial strategy and content creation, helping results-oriented organizations plan, produce and publish engaging content across platforms. Prior to going freelance in 2013, Joel served as editor in chief of Minnesota Monthly. He oversaw the development of editorial content for the magazine and several supplemental publications. Over the years, he’s edited publications for numerous organizations and has written hundreds of articles. • We're seeking a host with free parking and easy access!

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