Talk the Talk: A Voice and Tone Summit

We stare and poke and swipe at machines all day. But no one wants to sound like one. Voice and tone helps keep us human, and they’re some of the most powerful tools in content design and strategy.

How do you use voice and tone to stay human and connect with other humans? We’re putting together a panel of content experts to answer this question. They’ll also dive into other aspects of how we talk to our customers and each other.

• How do you stay human in digital experiences?

• How do you create a system for making sure content creators deliver a consistent voice and tone to your customers?

• What’s the relationship of brand to voice?

• How do we maintain a human voice in chatbots and other conversational interfaces?

• When do you need to change your tone for certain messages and audiences? And how do you do it?

Speakers

• Angela Browne, Principal Content Designer, Intuit QuickBooks

• John Caldwell, Content Strategist and Design Team Lead, Intuit TurboTax

• Karin Ikavalko, Head of Consumer Product Content, PayPal

• Josslyn Mikow, Lead Content Strategist and Brand Editorial, eBay

• Sarah Smart, Senior Content Strategist and Word Witch, Adobe

We invited speakers from other organizations and will update our list soon.