Lunch & Learn: Sweetspot - How to Deliver Actionable Reports

Sweetspot was born with the mission to turn Big Data into Useful Data.

Join us on July 10th for a lunch and learn with Sweetspot’s (https://www.sweetspot.com/) Marketing Director, Holly McKendry, for an informative session on how to deliver actionable reports across your entire organization. Sweetspot will be sponsoring and providing lunch for all attendees.

In this session, we’ll be focusing on how to make dashboards and reports both audience-friendly and actionable. Based on past experiences with clients such as The Boston Globe, The Green Bay Packers and Jaguar Land Rover, Holly will discuss dashboard design and best practices, with a focus on how to build reporting solutions that are both scalable and flexible enough to meet the needs of individual business stakeholder or teams.

As part of the presentation Holly will demonstrate and discuss how to:

● Bridge the gap between Analysts & Business Stakeholders
● Speak your audience’s language
● Tell meaningful data stories
● Organize Dashboard Content
● Focus on performance and informed decision-making

Following the presentation, we’ll open the floor for questions and a discussion on some common reporting headaches attendees are facing.

About Sweetspot:
Sweetspot is a data delivery tool, built for marketers, to make sense of their data, so that they can find actionable insights and make wise data-backed decisions. With over 2,000 users around the globe, Sweetspot combines unbeatable flexibility, attractive visualizations, predictive modeling and the scalability features that only an enterprise-level solution can provide.

LOCATION: SMU in Plano, Building 4, Room 100

REFRESHMENTS: Lunch will be provided by Sweetspot

SCHEDULE:

11:30am - Doors Open for Networking

11:50am - Group Announcements

12:00pm - Sweetspot - How to Deliver Actionable Reports by Holly McKendry

1:00pm - Q&A and Wrap