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Hi all,

I'm super excited to have Leslie Barry, CEO of Exponentially delivering a talk for us.

TALK ABSTRACT:
Innovation is firmly on the leadership agenda, and we’ve evolved many models to attempt to discover new products that customers love. Why is this so hard, and how can we fix it? How can we create an entrepreneurial mindset in our people while protecting our existing business and discovering new solutions to new problems that delight our customers to find the ‘next big thing’?

The surprisingly simple answer is to focus your innovation investment on the right products and ideas by asking ’Should we build it?” vs “can we build it?“. Learn why Apex Innovators like GAFA (Google, Apple, Facebook, Amazon) run hundreds of experiments continuously to discover and launch new products that customers love.

We’ll explore examples from RACV, RACQ, Sportsbet, PEXA, Australian National University, Newscorp and others.

ABOUT Leslie:
Leslie is the founder and CEO of Exponentially, working with leading Australian and international companies, startups and investors supporting high-growth teams to validate ideas rapidly. We do this by embedding methodologies that help test, develop and iterate product ideas effectively through rapid experimentation and pretotyping.
Pretotyping was developed and Google and perfected at Stanford University by Alberto Savoia, and Leslie has been collaborating with Alberto since 2016 to bring Pretotyping to Australia.
He’s worked as Head of Innovation with ThoughtWorks and Sportsbet and advised and mentored numerous startup accelerators in the Asia Pacific region. Also Board Advisor to Phoria, a startup focused on immersive digital experiences. He mentored at TechStars, Slingshot and Melbourne University Accelerator program. He has built four startups, sold two and worked with over 2000 founders across 32 countries.

You can learn more about Leslie here:
https://www.linkedin.com/in/lesliebarry/
https://www.exponentially.com/

Cheers
Rajesh

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