DBM #7 Performance Matters

The BBC loses 10% of users for every second their site takes to load. Walmart’s conversion rates nosedive when page load times increase. And when Google slows the speed of a site, user traffic can take months to recover.

Poor web performance deters users, reduces sales and damages your reputation. Of course, it works the other way too - optimising your website can drastically improve visits, sales and conversions.

With potential customers making snap decisions in seconds, it's crucial your website loads quickly across all devices and browsers.

Our speakers are:

Andy Davies, independent web performance specialist and author of A Pocket Guide to Web Performance - https://www.linkedin.com/in/andydavies/

Dan Fallon, PPC expert and founder of digital media agency SearchStar - https://www.linkedin.com/in/fallondan/

Andy will be talking about how he approaches site speed from user experience, technical and business perspectives. He’ll share stories about the sites he’s worked with and provide pointers on what to try next.

Dan will be exploring what web performance means outside of techie terms and how SearchStar works with its clients to improve visits, sales and conversions and the overall 'performance' of their websites.

Design/Build/Market is hosted by CookiesHQ, a digital agency that turns ideas into the right product. We create, maintain and scale web, mobile and voice apps for startups and enterprises.

Join us for an evening of talks from experts in the fields of design, development and marketing, as we explore why performance matters and how small changes can have a big impact on your success.

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If you're an entrepreneur, a developer, a creative, a business owner or just curious, you’re welcome to join us.

D/B/M is a great opportunity to get to know people, make connections and learn a little something along the way.

Please note:

• We offer free entry for students. Contact us at ffion (@) cookieshq.co.uk

• We will be providing food and drinks. If you have any dietary requirements contact us at ffion (@) cookieshq.co.uk and let us know at least a week in advance of the event.

• We will be photographing this event and may use these images in event promotion materials. If you would prefer to not to be photographed, please speak to us when you arrive.

• Tickets are non-refundable.

Doors to the Engine Shed open at 6:30pm and the event starts at 7pm. We will allow plenty of time for networking between talks.

Head to www.cookieshq.co.uk/blog for more insights on web performance optimisation.