What we're about

The Digital Analytics Association was founded in 2004. The DAA is a global organization with local chapters in select cities. Our mission is: - To advance the value and understanding of digital analytics and digital marketing, including the practices and professions of digital analytics and digital marketing. - To provide an international network and community infrastructure that support communication and collaboration. - To promote excellence within the field of web analytics and build bridges to related disciplines and organizations through research, education, advocacy and community service.

Upcoming events (1)

DAA Dallas Chapter Event | MeasureBowling

PINSTACK Las Colinas

PLEASE NOTE: You must register for this event though the DAA website https://www.digitalanalyticsassociation.org/ev_calendar_day.asp?date=6/13/2019&eventid=411 Bowling and Analytics! What could be more fun! DAA Dallas is excited to join the 11th edition of MeasureBowling, an event organized by practitioners in Digital Analytics from around the world. Last year MeasureBowling #10 included over 500 participants in 27 cities worldwide. The goal of MeasureBowling is to build the Digital Analytics community, both locally and at the global level, with a fun social activity. There are no presentations or talks, just a relaxed evening of bowling (usually some drinks are involved too). Agenda: 6:00-6:30 pm: Check-in, networking, get your shoes and ball! 6:30-8:30pm: MeasureBowling 8:30pm: Close of event and networking with new friends Registration: DAA Member: Free Non-Member: $10 Registration includes 2 games of bowling, shoes, and a drink ticket. Thanks to Adobe Analytics for sponsoring this DAA chapter event!

Past events (11)

DAA Dallas Chapter Event | Understanding Digital Attribution

Photos (24)