- Customer Centric Leaders Panel
ABOUT OUR EVENT: For this event, the Digital CX Meetup and IxDA Cincinnati are partnering to present a panel of leaders from customer centric companies, including Fifth Third Bank, Kroger, Alchemy/P&G and Paycor. They will be sharing: • Insights into their approach and methodologies to innovate and stay focused on the customer • The makeup of their teams • How they achieve collaboration • How they adapt to change We hope you can join us as they share their insights into how they keep their customers at the center. AGENDA: 6:00 - 6:15 pm: Networking and Refreshments 6:15 - 7:15 pm: Moderated Panel Discussion 7:15 – 7:30 pm: Q&A ABOUT OUR PANELISTS: Chris Bovard: Senior Director, Product Strategy at Paycor https://www.linkedin.com/in/bovardc/ Erin Bunner: Product Management, Digital at Kroger https://www.linkedin.com/in/erin-bunner-982676a/ Justin Delabar: Manager, User Experience - Consumer Digital at Fifth Third Bank https://www.linkedin.com/in/jdelabar/ Ian Smith: Group Product Manager at Alchemy (A P&G Company) https://www.linkedin.com/in/iansmithg ABOUT OUR HOST: Paycor provides small and medium-sized companies with intuitive, cloud-based onboarding, HR, payroll and timekeeping software with the goal of enabling businesses to be more efficient and to make smarter decisions about their people and processes. ABOUT OUR SPONSOR: Union Pointe Development is a consultancy that specializes in facilitating business services for entrepreneurs who need guidance with research, strategy, planning, financials, taxes, marketing and technology.
- Customer Experience (CX): Reaping the Benefits of Writing & Slicing User Stories
ABOUT OUR EVENT: What in the world is a user story and how do I write one? As requests come in, we need to turn those requests into user stories. This presentation will discuss how to take business requests, break them into small pieces that still provide value to the business, and turn them into user stories that are usable by various audiences. AGENDA: 6:00 - 6:15 pm: Networking and Refreshments 6:15 - 7:30 pm: Presentation ABOUT OUR PRESENTER: Lisa Rich is a Lead Business Analyst at Eversana who helps business partners to define overall business needs for enterprise software implementation and enhancement projects. Lisa trains team members in Agile methodology and principles, defining business needs, translating business needs to user stories, and slicing large user stories into smaller, more manageable stories. With a passion for writing user stories, Lisa believes in putting the user first when defining business needs. She works to change the way business partners look at business needs by helping to break down large abstract ideas into small manageable pieces, allowing for shorter development timelines and fast user feedback. https://www.linkedin.com/in/lisamrich/ ABOUT OUR LOCATION: Union Hall is a where disrupters come to roll up their sleeves and get to work. Nestled in the heart of Cincinnati’s OTR neighborhood, a thriving powerhouse of entrepreneurial energy. Close to parking, restaurants, nightlife, coffee shops, Washington Park and more! Union Hall is perfect for: brainstorming sessions, executive retreats, off-sites, board meetings, team buildings, workshops, on-boarding, training, press conferences, lunch & learns and meetups! ABOUT OUR HOST: Union Pointe Development is a consultancy that specializes in facilitating business services to entrepreneurs who need guidance with research, strategy, planning, financials, taxes, marketing and technology. Additionally, these small organizations may need assistance with renting or purchasing equipment/facilities to support their growing businesses.
- Design Thinking for Customer Experience (CX) Applications
ABOUT OUR EVENT: For this event, we welcome Jeff Hendrickson, Lead User Experience (UX) Strategist & Design Thinking Coach, for a Customer Experience workshop. Jeff traditionally conducts UX oriented Design Thinking workshops and has been kind enough to tweak the format to aspects of Customer Experience (CX) into the event. Our objectives are to weave the concepts of research, design, development, test and deploy processes utilized by professionals in their creation of truly Customer centric deliverables. Jeff’s hands-on approach allows for the workshop participants to become deeply engaged in the process, which leads to better learning outcomes. His approach has you partnered with a team that goes through a series of exercises that demonstrate the essential aspects of ideation to delivery. Always with the Customer in mind, your Team will interact to solve problems, overcome challenges and have break through moments where you will recognize how success can be achieved through collaboration. In this special session we will share two personas engaged in a digital journey that will ask the workshop participants to identify who they are as well as what our leadership is asking of us. We'll also be discovering their insights and understanding of the end user of our products; while empathizing, conducting user research, journey mapping and designing a wireframe to define the outcome of our CX hypothesis. During this process YOU will identify the buyer journey, and map that experience as proof of the end user desired outcomes. Then, use those insights to design a web site page referencing User Interface (UI) design elements that fulfill the unmet need of the user as defined through the UI/UX processes deployed in the workshop. AGENDA: 6:00 - 6:15 pm: Networking and Refreshments 6:15 - 7:30 pm: Hands-on Customer Experience (CX) Workshop ABOUT OUR WORKSHOP LEADER: Jeff is a hands-on director and lead for UX teams across multiple disciplines. Always the user advocate and strong connector between business and IT, from years of design experience. Design Thinking for process innovation, and Lean UX methodologies are just two of the ways he provides value for a team and a company. He pushes to foster those “ah-ha” moments in Design Thinking workshops around the world, with Fortune 100 companies, and he’s seen it enough times to know that his passion lies there - in those moments where creative talent comes to the surface, or a stakeholder gets the realization that challenges are solvable through a collaborative methodology of iteration and camaraderie. ABOUT OUR WORKSHOP HOST: Smart Data is a team of problem solvers focused on improving your business. We partner with health care, retail, and manufacturers helping them increase productivity, modernize business processes, and deliver smarter experiences to their clients. We do this by helping them design and develop custom digital solutions, integrate systems, and provide data transformation services. FAQs What are my parking options for the event? There are many parking lots and garages near the Smart Data office. 310 W 7th St, Cincinnati, OH 45202 327W W Court St, Cincinnati, OH 45203 330W W Court St, Cincinnati, OH 45202 222 W 7th St, Cincinnati, OH 45202 222W Eighth St W, Cincinnati, OH 45202
- Kroger Digital Panel Discussion: Customer Experience Driven Development
ABOUT OUR EVENT: For this event, we welcome the Kroger Digital team for a moderated panel discussion format, taking us on a tour of the research, design, develop, test and deploy methodologies utilized by the team members. Kroger is stepping up its digital capabilities to continue to compete in the changing retail industry. Their mission is to create an omni-channel shopping experience, to meet the customer where they need to be, whether in-store or online. The future of retail will include both physical and digital experiences. As part of Restock Kroger, they plan to redefine the grocery customer experience, and are investing in innovative digital and technology infrastructure. The recent Kroger digital HQ move to Atrium II in Downtown Cincinnati is an important step on their journey to create a truly seamless shopping experience. Additionally, Kroger Technology is part of the Cincinnati USA Regional Chamber’s “Cincy is IT” initiative to attract tech talent to the region as well as a supporter of Cintrifuse’s efforts to grow local startups. AGENDA: 6:00 - 6:15 pm: Networking and Refreshments 6:15 - 7:00 pm: Moderated Panel Discussion 7:00 - 7:15 pm: Q&A 7:30 pm: Closing ABOUT OUR PANELISTS: Shane King: https://www.linkedin.com/in/shane-king-20aa749/ Erin Bunner: https://www.linkedin.com/in/erin-bunner-982676a/ John Adkins: https://www.linkedin.com/in/john-adkins-1a30733/ Steffan Howey: https://www.linkedin.com/in/steffanhowey/ Karina McGill: https://www.linkedin.com/in/mcgillan/ ABOUT OUR HOST: Kroger is redefining the customer experience, so the company is investing in digital and technology infrastructure, retail includes digital and physical experiences. Now showcased at Atrium II , the Design and Development specialist are co-located to provide the best user experience possible. PARKING: 4th & Main (across 4th street from Atrium II and adjacent to the PNC building). Note, if you park on the third level there is a sky bridge directly into Atrium II, from which you can take an escalator down a flight to the main level. [masked] E 4th St, Cincinnati, OH 45202, in the Queen City Square Garage. Note, this is on the same side of the street as Atrium II. if you park there, you have a half block walk to the main entrance.
- The Dawn of the Internet: CX insights on "how we got here"
ABOUT OUR EVENT: In this talk, Dave Rich will take us back in time to the birth of NCSA Mosaic, or simply Mosaic, which is the web browser that popularized the World Wide Web and the Internet. Mosaic was developed at the National Center for Supercomputing Applications (NCSA), at the University of Illinois at Urbana–Champaign, where David was a student. He’ll share his insights and experiences during those very exciting times that laid the ground work for many things we take for granted today. Mosaic was also a client for earlier internet protocols such as File Transfer Protocol, Network News Transfer Protocol, and Gopher. The browser was named for its support of multiple internet protocols. Its intuitive interface, reliability, Microsoft Windows port and simple installation all contributed to its popularity within the web, as well as on Microsoft operating systems. Mosaic was also the first browser to display images in line with text instead of displaying images in a separate window. While often described as the first graphical web browser, Mosaic was preceded by WorldWideWeb, the lesser-known Erwise and ViolaWWW. It is by more clearly understanding our past that we can appreciate our present and perhaps gain greater insights as to where our future might take us. AGENDA: 6:00 - 6:15 pm: Networking and refreshments, provided by Regal 6:15 - 7:00 pm: Presentation 7:00 - 7:15 pm: Q&A 7:30 pm: Closing ABOUT OUR PRESENTER: Dave Rich Dave is a serial entrepreneur, as the owner and operator of Miami Style Tacos; address: 8439 US-42, Florence, KY 41042, miamistyletacos.com, (859)[masked], his 51st business. David’s vast experience in internet technologies will open your eyes from someone who was there at the dawn of the internet. He is also an investor and provides financial consulting services to a variety of companies. Dave has held a variety of positions at Ford Motor Company and formerly was Chief Financial Officer for Toyota Boshoku America (an automotive supplier), Proterra Inc. (an electric bus company), and Clark Dietrich (a metal building materials company). ABOUT OUR HOST: Regal is an industrial electro-mechanical global B2B company, focused primarily on AC/DC motors as well as power transmission equipment (belt drives, gear drives, clutches, couplings and bearings). They bring 30 different brands to market, generating $ 4 B annually.
- Meet the Meetups
Hello, I would like to introduce myself as the new organizer of the Meetup. My name is Marc Macaluso, the Director of Digital Customer Experience at Regal, a B2B industrial company. With 20 years in the Digital Marketing space, I am excited about the opportunity to shepherd the group. Over the past month I have sought counsel with the leadership of IxDA, User Enjoyment (UX), AIGA and the Ladies that UX with the intention of setting course for our meetup. The consensus feedback received was that the UX community is vibrant in Cincinnati and yet it appears to already be well served. Their recommendations were 3-fold. 1) Identify a niche we can be good at, 2) find a purpose driven approach to organizing, 3) weave our Meetup into the fabric of the existing design community. We will be the result of your insights and thereby am a seeking your input as to what YOU think those 3 elements should be as we move forward. With your thoughts we can formulate our strategic direction. So, the first ask of you as members of this Meetup are to provide your response to those 3 recommendations. Please reply this week, so our direction can be synthesized as a by-product of the consensus of our group. Please reply to [masked] We will share the outcome at the ‘Meet the Meetups’ held on January 15th @ 1311 Vine Street, Beer Hall, Cincinnati, OH 45202. https://www.eventbrite.com/e/meet-the-meetups-tickets-53737425085. You are welcome to join the event and learn about our direction as well as 25 other technology / product oriented Meetups in the Cincinnati region. From there, we will start a monthly meeting series where we will continue to seek your input on the topics, formats and goals you have for 2019! Sincerely, Marc