The Basics Of Email Marketing


Details
It’s a question we get asked at almost every meetup – is email marketing really worth my time?
The short answer? Yes, yes it is.
Whether you’re confused about where to start, wondering what platform to use or need help refining your customer journey (or want to know what a customer journey is!), we’ve got you covered.
We’ll take you through the fundamentals of email marketing and help you craft effective emails that speak to your audience and get them to act. We’ll also cover the key evaluation metrics to pay attention to and, of course, answer your questions about all things email marketing.
When?
Tuesday 28th June 2022
5:30pm for 5:45pm start
Where?
Benjamin on Franklin
233 Franklin Street, Adelaide SA 5000
About Corey
Corey is a senior digital strategist and founder of Digital Marketing Meetup Adelaide (DMMA). He’s a passionate leader dedicated to implementing strategic digital marketing campaigns based on best practice.
Currently the Head of Inbound Marketing at the Australian Institute of Business, Corey has worked with a broad range of clients across the education, government, health, automotive, professional services, home improvement and lifestyle sectors, with experience across both digital and traditional platforms.
Corey is committed to driving digital strategies that result in real and tangible outcomes for stakeholders. Through DMMA, his mission is to create a connected community and raise the level of digital marketing knowledge in South Australia.

The Basics Of Email Marketing