When Influencer Marketing Makes Sense (And When It Doesn't)

We're kicking off 2019 with a Meetup on Influencer Marketing.

Ivan Pena, from Rakuten Marketing will be leading us through a talk on when it does and doesn't make sense for brands to invest in Influencer Marketing.

Here's a glimpse of what we'll be going over:

· How to start influencer marketing relationships/overcoming challenges for newer influencers.

· How influencers can reduce brand creepiness.

· Growing and measuring influencer marketing programs while staying on the good side of the FTC.