We're excited to announce our topics & presenters for our first meetup of 2013! Are you ready? Be prepared for great company, booze, and thought-provoking presentations from our speakers:
Kane Jamison (Marketing Director at Content Harmony/ kanejamison.com)
Why Data Needs To Be The Foundation of Your Content Strategy
With the continued adoption of content marketing as a strategy, many companies will soon find themselves in the middle of a content arms race. Kane will discuss how to use both internal and external data to differentiate and rise above everyday content, and move beyond the usual data-based tactics like infographics.
Adria Saracino (Head of Outreach, Distilled)
Making Cool Sh!t Isn't Content Marketing
Think content marketing is only for hip brands with a cool story to tell? Think again. Adria will reveal why and how all brands can adopt content marketing as a reliable strategy for improving their online business.
The Easy is hidden away in the basement of TechStars & Founders Co-Op in South Lake Union at the address provided. We'll try to have someone out front to help you find your way. Street parking after 6PM and local parking lots available.